Summary
Overview
Work History
Education
Skills
Timeline
Generic
Tanya Toope

Tanya Toope

Cambridge,ON

Summary

An accomplished and goal-oriented Sales Executive with 24 years of experience within the Foodservice industry. Known as a leader with an entrepreneurial spirit, building strong multidisciplinary long lasting relationships, with a proven record of exceeding company and personal targets. Excellent negotiator, communicator, ability to cultivate / collaboration with teams and management. Driven to succeed by building strong foundation, identifying and delivering results in rapidly changing environment.

Overview

23
23
years of professional experience

Work History

Ontario Sales Manager

Polarpak / Novolex
01.2020 - 02.2023
  • Responsible for $30M (+) in sales
  • Support, development for direct report. Collaborative team building, engagement driving incremental results across Canada
  • Weekly/monthly reports, CRM, company educational courses.
  • Build and establish existing and new multi level relationships. Research, identify, develop new business opportunities in all channels to drive market penetration.
  • Work closely with cross functional dept's to set targets, new customer projects, forecasting, pricing Ops, marketing, including NPD opportunities.
  • Work with customers to support sustainability targets and goals.
  • Distributor/customer management (sales/marketing plans, earned income, rebates, logistics, service level, category management, product launches, listings, training).
  • Customer conventions / trade shows, sales meetings, presentations, sales support.
  • Support and manage Re De segment and buying groups. (Sunwing, Porter airlines, Staples, Fordis, Itwall, Balpex, MLSE.)

Account Manager

Canada Bread / Grupo Bimbo
05.2008 - 09.2019
  • Responsible for $11M (+) in sales
  • Manage Southwest Ontario Distributors, multi-regional accounts, Healthcare/ long-term, and independent segment. (Sysco TOR/SW, Flanagan Foodservice, Healthpro, Sunset Grill, Obsidian Group).
  • Customer reviews, presentations, training, tenders, menu development.
  • Distributor management (marketing plan, earned income, rebates, logistics, service level, category management, product launches and listings).
  • Distributor support (sampling, trade shows, work with sales staff, culinary support).

Territory Manager

JM Schneider Foods/Maple Leaf Consumer Foods
05.2000 - 05.2007
  • Establish and maintain multi level client relationships
  • Maintain and drive incremental growth in raw, valued added poultry, pork, turkey, french fries, prepared meals in both branded and private label product lines
  • Retail- demonstrations/events, merchandising / planograms, A/P, order processing, inventory management.
  • Product cuttings, NPD, product launches.
  • Manage direct distribution accounts, regional multi unit accounts, Healthcare / long-term, and independent FS segment.
  • Customer presentations, trade spend, sales meeting, category management
  • Competitor/market analysis, demand planning.

Education

Frontline Leader Impact

Center For Creative Leadership
10-2021

Marketing Management - Sales Skills

Six Sigma
01-2008

BBA - Marketing And Consumer Studies

Conestoga College Institute of Technology And Advanced Learning
Kitchener, ON
04-2000

Skills

  • Relationship Cultivator
  • Solution Oriented
  • Integrity / Empathy
  • Account Development, Management
  • Adaptability
  • Collaboration
  • Self Starter, Goal Oriented
  • Business Acumen
  • Analytical
  • Leadership
  • Negotiation
  • Communication

Timeline

Ontario Sales Manager

Polarpak / Novolex
01.2020 - 02.2023

Account Manager

Canada Bread / Grupo Bimbo
05.2008 - 09.2019

Territory Manager

JM Schneider Foods/Maple Leaf Consumer Foods
05.2000 - 05.2007

Frontline Leader Impact

Center For Creative Leadership

Marketing Management - Sales Skills

Six Sigma

BBA - Marketing And Consumer Studies

Conestoga College Institute of Technology And Advanced Learning
Tanya Toope