Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
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Shivani Prajapati

Richmond Hill,Canada

Summary

Results-driven and strategic relationship manager with a proven track record of consistently surpassing revenue targets and cultivating long-term partnerships. Highly skilled in contract negotiation, team leadership, and strategic planning. Extensive experience managing diverse portfolios across the US and Canada, prioritizing profitability and fostering growth opportunities. Recognized for exceptional analytical and collaboration skills. Genuine passion for delivering innovative solutions to brands.

Overview

6
6
years of professional experience

Work History

Manager, Strategic Relationships I

Blackhawk Network
08.2023 - Current

• Managed a portfolio of U.S and Canadian accounts, achieving over $700M in revenue for 2023 while consistently meeting field margin and profitability targets

• Managed Gift Card program for Airbnb, Doordash, Uber/Uber Eats, Meta, Etsy, Spotify US and Canada.

• Worked with the Senior Partner Lead Gifting at Airbnb’s and grew the GC program 25% YOY by securing 500k in additional Marketing funds.

• Negotiated Contract for Meta US and Canada and strategically launched them in both Markets with a $250k Marketing launch budget.

• Conducted comprehensive quarterly and annual business reviews with Card Partners, introducing new offerings that align with category strategies and identifying new business opportunities

• Led contract negotiations and go-to-market strategies for new brands (Meta, TURO, Porter Airlines, West Jet) securing incremental Marketing funding from partners and ensuring seamless market entry

• Oversaw a team of operational account managers and marketing managers and provided them with action items on individual accounts

• Partnered with the finance team to create detailed P&L statements for new business ventures, showcasing your ability to manage financial performance and strategic planning

• Developed strategic forecasts with the marketing team to align card partners with business objectives and executed plans to achieve business goal.

  • Conducted face-to-face business reviews with key industry brands to identify growth opportunities for 2024, performing gap analyses to support double-digit growth strategies.

• Accomplished multiple tasks within established timeframes and enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.

Sr. Account Manager - Digital Health (MENTOR)

Sun Life Financial
05.2020 - 07.2023
  • Pitched and implemented SaaS solutions that transformed client interactions with healthcare facilities, leveraging experience in business development and brand marketing
  • Customized solutions to meet specific client needs, including SEO, digital marketing strategies, and Practice Management Software, demonstrating creativity and strong problem-solving skills
  • Led regional efforts in Toronto and Durham, introducing and securing funding for new revenue channels with Lumino PMS software, and managed up to 6 new hires with a focus on sales training and performance
  • Organized weekly meetings with VP Sales and Sales Manager to relay key account information, influencing strategy changes with the Regional Manager and AVP
  • Cultivated relationships with C-Level executives to drive business growth, showcasing confidence in pitching and securing incremental funding
  • Collaborated with marketing and sales teams to provide real-time feedback and develop campaign strategies, increasing market share by 35% and achieving consistent sales growth
  • Achieved a 10% closing rate, surpassing the team average, and consistently exceeded sales targets with an average of $3000 MRR
  • Onboarded and trained new hires, designing a 6-month program to address skill gaps and enhance performance, demonstrating strong leadership and presentation skills.

Sr. Account Manager (SMB)

American Express Bank of Canada
05.2018 - 05.2020
  • Surpassed annual targets, achieving 116% and 120% of goals with $14M in sales volume in 2019, showcasing motivation to achieve field margin and profitability targets
  • Onboarded new business owners with tailored solutions, demonstrating ability to influence others and align offerings with category strategies
  • Created the Rookie Recognition Program to enhance team performance, leading presentations and developing sales training content
  • Recognized in the "2019 Millionaire Club" for achieving $1.1M monthly in Billing Charge Volume, reflecting strong business development skills and ability to drive profitability
  • Developed sales strategies through consistent follow-ups, account servicing, and tailored financial advice, exceeding NAA targets by 100%.

Education

Post Graduate Diploma in Marketing Management - Marketing Management

Humber College
Etobicoke, ON
05.2015

Post Graduate Diploma in Event Management - Event Management

Humber College
Etobicoke, ON
05.2014

Bachelor’s in Marketing (Specialization: Mass Media Communication) - Mass Media Communication

University of Mumbai
Mumbai, India
05.2013

Skills

  • Time Management
  • Problem Resolution
  • Complex Problem-Solving
  • Strategic Planning
  • Cross-Functional Teamwork
  • Technical Proficiency: Advanced skills in MS Word, Excel, and PowerPoint; familiar with SAP and Power BI
  • Contract Management
  • Qlik Reporting Tool
  • Financial Acumen
  • Data Drive insights

Languages

English
Native or Bilingual
French
Professional Working

Timeline

Manager, Strategic Relationships I

Blackhawk Network
08.2023 - Current

Sr. Account Manager - Digital Health (MENTOR)

Sun Life Financial
05.2020 - 07.2023

Sr. Account Manager (SMB)

American Express Bank of Canada
05.2018 - 05.2020

Post Graduate Diploma in Marketing Management - Marketing Management

Humber College

Post Graduate Diploma in Event Management - Event Management

Humber College

Bachelor’s in Marketing (Specialization: Mass Media Communication) - Mass Media Communication

University of Mumbai
Shivani Prajapati