Grace Firman
Toronto,ON
Summary
Results-driven marketing professional with over 3 years of experience. Skilled in digital strategy, content development, and campaign execution. Reliable, detail-oriented, and passionate about authentic brand growth.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Growth Marketing Specialist
Commerce Dynamics Marketplace Solutions
Toronto
05.2022 - Current
- Lead integrated marketing initiatives that drive brand awareness, strengthen online presence, and generate qualified leads for a B2B SaaS marketplace platform.
- Developed and executed content strategy across web, blog, email, and LinkedIn — including writing long-form blogs, client spotlights, and thought leadership pieces.
- Managed outreach campaigns targeting senior executives at enterprise clients, crafting tailored messaging that drives discovery calls and partnership opportunities.
- Collaborate cross-functionally with Product and Sales teams to align marketing materials, case studies, and campaign messaging with client needs and company goals.
- Oversee social media strategy and content planning to maintain consistent storytelling, brand tone, and audience engagement across all digital channels.
- Support sales enablement through the creation of pitch decks, email templates, and client-facing materials.
- Collaborate with designers and developers to refine website messaging, landing pages, and user experience.
Halfway House Attendant
Oviinbyrd Golf Club
MacTier
05.2021 - 08.2021
- Responsible for maintaining inventory, preparing, and delivering food on-course
- Provided excellent customer service, including anticipating member orders
- Memorized extensive food and wine menus to give recommendations to golf club members
- Built relationships and established trust with high-profile golf club members
Camp Counsellor
Olympia Sports Camp
Huntsville
06.2018 - 09.2019
- Developed strong problem-solving skills working with children with various needs
- Worked in the Tuck Shop with a POS system & tracked inventory
- Worked with a team to plan nightly events for over 600 kids
- Communicated frequently with parents of campers & answered all related questions
Food Runner
Local Restaurant Group Inc.
Toronto
09.2018 - 03.2019
- Worked with a team serving food and beverages
- Gained experience working in a fast-paced environment
- Gained customer service experience
Student Intern
The Upside Foundation
Toronto
09.2017 - 04.2018
- Assisted in the creation of quarterly company newsletters using Mailchimp
- Experience in an office environment, interacted with individuals at different levels of the organization
- Maintained company website & drafted social media communications
- Survey analytics through Google Surveys
Education
Management and Organizational Studies - Marketing And Consumer Behaviour (Honors)
Western University
London04-2023
High School Diploma -
The Bishop Strachan School
Toronto06.2019
Skills
- Digital marketing
- Social media management
- Effective communication
- Content management strategy
- Proposal writing
- Promotional planning
- Sales strategies
- Business development
- Graphic design
- Time Management
- Adaptability
- Microsoft Office
Certification
- Hootsuite Social Marketing & Platform Certifications
- Smart Serve Ontario
- G Drivers License
Affiliations
- Team Captain, London Legends, Present [1x Provincial Champion, 1x National Champion, 2x International Appearances]
- Team Captain, Western Women’s Football, 2021-23 [4x Provincial Champions, 2x National Appearances]
- Western Mustangs Varsity Rugby, 2019-21
- Captain, North York Storm Hockey, 2017-19
- Captain, Rugby, Hockey, & Field Hockey at The Bishop Strachan School 2018-19
References
References available upon request.
Timeline
Growth Marketing Specialist
Commerce Dynamics Marketplace Solutions
05.2022 - Current
Halfway House Attendant
Oviinbyrd Golf Club
05.2021 - 08.2021
Food Runner
Local Restaurant Group Inc.
09.2018 - 03.2019
Camp Counsellor
Olympia Sports Camp
06.2018 - 09.2019
Student Intern
The Upside Foundation
09.2017 - 04.2018
Management and Organizational Studies - Marketing And Consumer Behaviour (Honors)
Western University
High School Diploma -
The Bishop Strachan School