Summary
Overview
Work History
Skills
Work History
Accomplishments
Timeline
Generic

Gerry Cloutier

Ottawa,ON

Summary

National Sales Director, National Training and Development Manager, Dealer Services Consultant, General Manager , Sales Manager, Business Manager related to the automotive industry, with 30 years experience in sales, customer service, and an in-depth understanding of the sales cycle process.

Successful at propelling retail stores to lead revenue in the district. Experienced Manager of teams of up to 54 staff members.

Results-driven sales leader bringing demonstrated record of progressive growth and accomplishment in Automotive industry. Proactive manager and strategic problem-solver with record of achieving challenging profit goals while consistently acquiring new customers and expanding operations. Tenacious in pursuing new revenue streams and sales opportunities. Dynamic sales leader with a proven record of driving revenue growth and optimizing processes. Bilingual in English and French, with expertise in team development and customer relationship management.

Overview

29
29
years of professional experience

Work History

National Sales Director

Peoples Choice Warranty
Ottawa, Ontario
10.2025 - Current
  • Developed national sales strategies to drive revenue growth across diverse markets.
  • Managed cross-functional teams to enhance product offerings and customer engagement.
  • Analyzed market trends to inform sales tactics and business development initiatives.
  • Cultivated relationships with key clients to strengthen brand loyalty and retention.
  • Led training programs to equip sales staff with effective selling techniques.
  • Maintained productive national sales staff by strategically recruiting, orienting and training top-notch employees.
  • Researched and identified potential customers and new market opportunities on continuous basis to maintain sustained revenue growth.
  • Analyzed competitor activities in order to remain competitive in pricing models as well as product offerings.
  • Worked closely with executive management team on strategic initiatives related to increasing revenue growth.

National Training and Development Manager

Peoples Choice Warranty
Ottawa
08.2021 - Current
  • Developed training programs for staff in customer service and claims processing.
  • Designed and implemented onboarding procedures for new employees in warranty services.
  • Evaluated training effectiveness through feedback and performance assessments.
  • Created instructional materials for various training modules and initiatives.
  • Mentored staff to improve professional development and career progression opportunities.
  • Established partnerships with external vendors providing specialized services or resources.
  • Provided technical guidance for designing, developing, delivering and evaluating training materials.

Territory Sales Manager

F&I Solutions
Ottawa
08.2020 - 07.2021
  • Developed strategic sales plans to enhance territory growth and market penetration.
  • Built strong relationships with key clients to foster loyalty and repeat business.
  • Collaborated with marketing teams to create effective promotional materials and campaigns.
  • Presented product demonstrations to potential clients, highlighting features and benefits.
  • Penetrated new markets by investigating competitor products, services, and trends.

General Manager (6mos Contract)

Barrhaven Ford
Ottawa, Ontario
11.2019 - 06.2020
  • Revitalized business plans and realigned company objectives to increase overall profits.
  • Assisted sales team with development of aggressive sales strategies to achieve sustained market growth.
  • Facilitated new business opportunities and promoted current marketing projects through varied outlets, including print, broadcast and B2B efforts.
  • Created business process flows to identify opportunities for improvement.
  • Reduced process gaps by effectively training new hires on best practices and protocols.
  • Recruited top talent to fill key positions and maximize productivity.
  • Proactively identified and solved complex problems related to employee training, management and business direction.

Dealer Services Consultant

Industrial Alliance SAL (1 year Contract)
Ottawa, Ontario
10.2018 - 11.2019
  • Helped Dealers with, recruitment and training.
  • Led employee performance reviews and discussed improvement strategies with each team member.
  • Optimized processes by collaborating with upper management to implement innovative technologies.
  • Cultivated relations with customers and dealership personnel to drive client retention and long-term growth initiatives.
  • Grew customer base, acquiring new customers and identifying needs to deliver relevant products.
  • Conducted presentations using PowerPoint to provide illustrations and graphs to communicate complex business concepts.

General Manager

Myers Hyundai
Ottawa, Ontario
11.2012 - 11.2016

Responsible for the daily operations of all departments in the dealership.

Responsible to order and acquire New and Used car Inventory.

Resolved customer complaints'

Shared product knowledge with customers while making personal recommendations. Maintained friendly and professional customer interactions.

Hired and trained all sales staff.

Generated monthly and annual sales reports.

Maintained friendly and professional customer interactions.

Led sales calls with team members to establish sales and customer retention goals.

Ensured all processes were followed in all departments

Increased sale volume and gross profit in all Departments

General Manager

Bank Street Hyundai (S.Dilwari Automotive Group)
Ottawa, Ontario
04.1997 - 11.2012

Responsible for the daily operations of all departments in the dealership.

Responsible to order and acquire New and Used car Inventory.

Resolved customer complaints by exchanging merchandise, refunding money and adjusting bills.

Maintained friendly and professional customer interactions.

Hired and trained all sales staff.

Generated monthly and annual sales reports.

Maintained friendly and professional customer interactions.

Led sales calls with team members to establish sales and customer retention goals.

Ensured all processes were followed in all departments

Increased sale volume and gross profit in all Departments

Skills

  • Established track record of exceptional sales results
  • Energetic
  • Bilingual in English and French
  • Exceptional multi-tasker
  • Resolution-oriented
  • Compelling leadership skills
  • Marketing familiarity
  • Good time management ability
  • After sales support

Work History

Business Manager

Bank Street Jeep Eagle
Ottawa, Ontario
02.1996 - 04.1997
  • Drove additional revenue by presenting Warranty options, Vehicle Protection Packages and Insurance products and identifying customer needs through Qualifying questions.
  • Assisting Customers to provide financing through several financial institutions

Business Manager

Bank Street Mazda
Ottawa, Ontario
09.1994 - 02.1996
  • Drove additional revenue by presenting Vehicle warranty options, Vehicel protection pakages, and Insurance products and identifying customer needs through qualifying questions.
  • Assisting Customers to provide financing through several financial institutions

Directeur Commercial

Villa Toyota
Hull , Quebec
08.1988 - 09.1994
  • Drove additional revenue by presenting vehicle warranty options, vehicle protection packages and insurance options products and identifying customer needs through qualifying questions.
  • Assisting Customers to provide financing through several financial institutions

Accomplishments

Managed a successful sales team of 14 members who consistently exceeded sales goals each month.  Increased sales volume from 1997 to 2000 being the Number one volume dealer in Ottawa. Number one volume dealer in Ontario from 2001 to 2004 and number one volume dealer in Canada from 2005 to 2010

Timeline

National Sales Director

Peoples Choice Warranty
10.2025 - Current

National Training and Development Manager

Peoples Choice Warranty
08.2021 - Current

Territory Sales Manager

F&I Solutions
08.2020 - 07.2021

General Manager (6mos Contract)

Barrhaven Ford
11.2019 - 06.2020

Dealer Services Consultant

Industrial Alliance SAL (1 year Contract)
10.2018 - 11.2019

General Manager

Myers Hyundai
11.2012 - 11.2016

General Manager

Bank Street Hyundai (S.Dilwari Automotive Group)
04.1997 - 11.2012
Gerry Cloutier