Geoff Milsom
Edmonton,AB
Summary
Experienced and highly effective Operations professional with history of exceeding company goals by maximizing revenue with a keen eye on cost control. Excellent reputation for resolving problems through attention to detail and collaborating with stakeholders.
Overview
13
13
years of professional experience
Work History
Alberta Operations Manager
The Organic Box / Freshpath Logistics
Edmonton, AB
04.2019 - Current
- Responsible for all site operations for e-commerce Organic grocery store and rapidly growing logistics company with combined revenues over 20M annually
- Leadership role in the development and rollout of six new e-commerce websites in the last two years
- Manage special projects and tasks on short notice as delegated by the President
- Maximize revenue and profitability of all business units
- Led 2M fleet refresh RFQ & ensuing rollout in 2021
- Played key role in managing 250% company wide growth during pandemic
- Lead role in increasing FreshPath revenue by 300% in just over one year
- Responsible for creation / implementation of all safety related protocols during pandemic
- Not a single lost day of production / logistics downtime during pandemic.
- Established positive and effective communication among unit staff and organization leadership, reducing miscommunication.
- Devised processes to boost long-term business success and increase profit levels.
- Led warehouse improvement initiatives to advance operational efficiencies and increase revenue.
- Assisted in recruiting, hiring and training of Management team members.
- Delivered business strategy and developed systems and procedures to improve operational quality and team efficiency
Regional Business Support Manager
Second Cup Coffee Co
Toronto, Edmonton, ON, AB
10.2018 - 04.2019
- Leadership of multiple stores in Northern AB for National Coffee/Cafe franchise
- Supervised training and development of new Franchisees as well as staff
- Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
- Took Hands On approach towards understanding of Corporate Store Operations, and reduced Labor by 15% and COG by 20%
- Protect Company Assets and responsible for Corporate Store Inventories.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
Franchise Business Consultant
Booster Juice
Edmonton, AB
10.2012 - 02.2018
- Managed a diverse territory of 30 Alberta stores for national smoothie franchise with revenue close to 20M annually
- Lead or assist with special projects as assigned by National Director of Operations
- Analyzed data and developed actionable recommendations to drive growth.
- Developed peer and mentor relationship with small business owners and conducted in-depth consulting engagements to identify opportunities to enhance owner profitability, growth and performance.
- Worked independently with minimal supervision.
- Provided expert identification of key territories and expansion business opportunities.
- Prioritized tasks and projects to meet tight deadlines.
Market Manager
Mac's Convenience Stores
Edmonton, AB
04.2010 - 10.2012
- Responsible for operations of 13 stores in southwest Edmonton generating in excess of 25M year in revenue
- Full P&L responsibility, Store sales forecasting
- Built and trained high caliber dealer network
- Liaised between senior management and front-line team members to implement effective changes and revitalize market growth.
- Networked in market to build partnerships and connections with prospects.
- Achieved monthly sales targets consistently by community outreach and marketing activities.
- Built brand awareness in local market and increased penetration with proactive strategies.
Manager
Aer Rianta Intl
Edmonton, AB
02.2009 - 12.2009
- Managed 20 staff in three retail locations, plus office and warehouse for International Duty Free vendor
- Raised performance in areas of sales, management and operations by identifying and targeting areas in need of improvement.
- Directed 20 staff and managed annual capital budget.
- Accomplished multiple tasks within established timeframes.
- Onboarded new employees with training and new hire documentation.
- Opened two new stores plus a kiosk in one year.
Education
Bachelor of Arts - Economics, History and Political Science
University of Alberta
Edmonton, ABNo Degree - Project Leadership
NAIT
Edmonton, ABSkills
- Decision-Making
- Analytical and Critical Thinking
- Organization and Time Management
- Problem-Solving
- Multitasking Abilities
- Flexible and Adaptable
- Attention to Detail
Affiliations
NAIT – Project Leadership Certificate
Timeline
Alberta Operations Manager
The Organic Box / Freshpath Logistics
04.2019 - Current
Regional Business Support Manager
Second Cup Coffee Co
10.2018 - 04.2019
Franchise Business Consultant
Booster Juice
10.2012 - 02.2018
Market Manager
Mac's Convenience Stores
04.2010 - 10.2012
Manager
Aer Rianta Intl
02.2009 - 12.2009
Bachelor of Arts - Economics, History and Political Science
University of Alberta
No Degree - Project Leadership
NAIT
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