Ethan Melvin-Bell
Bracebridge,ON
Summary
Social Media Manager with 6 years of experience in enhancing brand visibility through strategic content planning and visual storytelling. Demonstrates proficiency in communication, website design, and social media management, leveraging skills to boost online presence. Adept at producing engaging video content and collaborating effectively to maintain seamless operations.
Overview
6
6
years of professional experience
Work History
Assistant Property Manager
Muskoka Turf & Property Management
Bracebridge, Ontario
05.2018 - Current
- Coordinate special events, enhancing VIP experiences with efficient transportation and valet services.
- Direct cottage grounds maintenance, implementing weekly turf practices for high property standards.
- Collaborate with team to maintain operations in Head Property Manager's absence, ensuring continuity.
- Plan and execute special events, boosting client satisfaction and repeat business through meticulous organization.
Social Media Manager
Muskoka Turf & Property Management
Bracebridge, Ontario
05.2022 - Current
- Manage all social media platforms, creating weekly content to engage and grow audience.
- Develop and maintain company website, ensuring user-friendly navigation and updated information.
- Produce and edit video content using camera and drone footage to highlight projects and worksites.
- Boost online presence through strategic content planning and execution.
- Enhance brand visibility and customer engagement with compelling visual storytelling.
Marketing Intern
4579 by Design
Port Carling, Ontario
01.2023 - 06.2023
- Oversaw new company website completion, enhancing user experience and functionality.
- Developed innovative marketing tactics, boosting social media engagement and client acquisition.
- Established a comprehensive social media strategy, improving content consistency and reach.
- Collaborated with multiple divisions to create impactful online content, strengthening digital presence.
- Produced promotional videos with professional techniques, increasing brand visibility.
Owner
Elmwood Marketing & Branding
London, Ontario
03.2024 - Current
- Developed and implemented digital marketing strategies to increase website traffic, engagement, and conversions.
- Tracked conversions from various sources such as organic search results or pay-per-click ads.
- Designed landing pages optimized for lead capture to support ongoing marketing efforts.
- Produced engaging video content for use in paid advertising campaigns.
- Reviewed competitor websites regularly in order to gain insights into their strategy and tactics.
- Optimized website content for search engine visibility via meta tags, page titles, headings.
Education
Honours Bachelor of Commerce- Digital Marketing - Marketing
Fanshawe College
London, ON06-2024
Ontario College Diploma – Business Marketing - Marketing
Fanshawe College
London, ON05-2021
Skills
Graphic Design: Proficient in graphic design elements including Adobe Illustrator, After Effects, and Canva for the creation of graphic logos, promotional videos, and social media content
Website Design: Creation and maintenance of web domains and sites Ability to create sites from scratch, create website content, and upkeep general maintenance of site health
Communication: Ability to communicate with clients about their vision and goal of social content Creating content that directly relates to the client and helps them achieve the goal they have set
Leadership: Assistant Property Manager at Muskoka Turf & Property Management, organizing and overseeing 5-8 staff daily Assigning daily tasks across five properties and ensuring completion and top quality of work
Websites
Timeline
Owner
Elmwood Marketing & Branding
03.2024 - Current
Marketing Intern
4579 by Design
01.2023 - 06.2023
Social Media Manager
Muskoka Turf & Property Management
05.2022 - Current
Assistant Property Manager
Muskoka Turf & Property Management
05.2018 - Current
Honours Bachelor of Commerce- Digital Marketing - Marketing
Fanshawe College
Ontario College Diploma – Business Marketing - Marketing
Fanshawe College
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