ADRIAN AMADO
Toronto,ON
Summary
Versatile Senior Leader with 8+ years of luxury management experience specializing in leading high volume teams and delivering profitable results, skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with special interest in talent development, client relationship building and high caliber event planning and execution. Pursuing new professional challenges with a growth-oriented company.
Overview
9
9
years of professional experience
Work History
Senior Manager, Personal Shopping
HOLT RENFREW
04.2024 - Current
- Currently manage the top performing department at the flagship location with an annual sales generation of $25M
- Inherited the department with a headcount of 7 personal shoppers, growing it to a total of 10 within a three month period
- Manage a client rolodex of about 150 tier 1-3 high value clients ($25K+ annual spend)
- Conceived and executed 4 high value client events so far since April, resulting in $127K of incremental business
- Implemented and developed new operational standards, policies and procedures to promote a higher level of day-to-day efficiency
Luxury Group Sales Manager
HOLT RENFREW
10.2015 - Current
- With 8+ years of experience in building and leading high volume teams and delivering profitable results
- Experienced with HVC management, CRM and event planning & execution
- Looking to further utilize both business and creative skill set in new capacity as a Director of a luxury brand.
Senior Manager, Group Sales
HOLT RENFREW
07.2022 - 04.2024
- Managed 4 sales managers, 2 assistant managers and 1 coordinator overseeing, the menswear womenswear, childrenswear and gift & gourmet departments, totalling a portfolio volume of $32M with 53 associates
- Overachieved annual sales budgets for fiscal 2022 in all departments along with overall high KPI metrics in all categories
- Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business
- Responsible for annual business strategy creation and IDP mapping of all direct reports
- Liaise with buyers for the assurance of appropriate product assortment and brand matrix
Manager, Personal Shopping
HOLT RENFREW
05.2020 - 07.2022
- Managed the highest volume department in store (second highest in the company) by leading 11 personal shoppers' individual businesses, driving key performance indicators to ensure maximum profitability, averaging $42.2M in sales revenue
- 10% increase of new client acquisitions in 2021 from year prior with highest client retention rate in store and second highest in the company at 26%
- Highest Salesfloor (remote selling app) usage and sell-through in the company at $746.3K in 2021
- Planned three client trip experiences in 2021 totalling $926K in incremental sales and two trips in 2022 resulting in $337K ROI
- Strategized key client activations and initiatives to ensure optimal client engagement which supported in a Net Promoter Score of 95% and 100% in Customer Satisfaction from CVS
- Drastically reduced personal shopping assistant turnover from 116% to 27% in less than two years
- Recruited, mentored, and developed numerous direct reports resulting in the promotion of 9 individuals, 5 of which are currently part of the leadership team
- Externally recruited two high profile personal shoppers into the business adding an incremental $4.5M
Education
Bachelor of Design - Design & Illustration
OCAD UNIVERSITY
2015
Skills
- Strategic Planning & Performance Driving
- High Value Client & CRM Management
- Top Talent Recruitment & Development
- Operations Management
- Creative Ideation & Execution
- Marketing & Events
- Change & Project Management
- Fashion & Styling Expertise
Accomplishments
- Expectations Fully Met (2023)
- Expectations Fully Met (2022)
- Exceeds Expectations (2021)
- Exceeds Expectations (2020)
- Employee of the Year Award (2016)
Languages
Timeline
Senior Manager, Personal Shopping
HOLT RENFREW
04.2024 - Current
Senior Manager, Group Sales
HOLT RENFREW
07.2022 - 04.2024
Manager, Personal Shopping
HOLT RENFREW
05.2020 - 07.2022
Luxury Group Sales Manager
HOLT RENFREW
10.2015 - Current
Bachelor of Design - Design & Illustration
OCAD UNIVERSITY
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