Shu Li

● Design the campaign to embrace diversity, planning the timeline and measurement.
● Preparing the content strategy to release the results of the project for the public.
● Writing articles and social media content as directed by the Manager or Project assistant of PRUDE’s all women project.
● Assisting the team with planning, preparing, and shooting photo and video content.
● Dispose critical tasks to revamp the branding of PRUDE’s all women project.
● Conduct research on industry trends, competitive insights, best practices and other relevant information to strengthen organizational marketing approach and ensure the content we provide is targeted and ahead of the curve.
● Manage the ongoing reporting and analytics of campaigns and activities to constantly measure effectiveness and inform ongoing approaches.

• Serve as Chief Operations Officer and Secretary of THE SOCIETY, and oversee THE SOCIETY’s internal management and operations, including its finances, property, information technology, communications, publicity, and services
• Responsible for THE SOCIETY’s web and social media presence, as well as other means of communication.

• Ensured any inquiry related to the CRM program and Beijing, Shanghai and Hong Kong hotels are responded to and handled in a timely manner
• Acted as a brand ambassador whilst driving member sign-up targets to the CRM program
• Ensured any inquiry related to the CRM program and Beijing, Shanghai and Hong Kong hotels are responded to and handled in a timely manner
• Supported the VIP Concierge team to maximize member satisfaction by ensuring all pre-visit and on-property arrangements for VIP members are planned by liaising with relevant operational departments and stakeholders.

• Resolved guest complaints swiftly and follow-up guest requests promptly according to established standards to ensure maximum guest satisfaction
• Conducted daily hotel inspections; check working condition of hotel equipment, work, and guest areas, and report any irregularities to ensure guest stay experience
• Oversaw the activities of front office associates in allocating rooms, checking-in and out of guests, handling of luggage, responding emails and faxes, printing reports to ensure smooth operations and in checking company account bills to ensure collectability of accounts.

• Acquired good knowledge on all aspects of hotel management industry
• Participated in the general hotel rotation throughout all departments and finished with a discipline specialization
• Studied the feedback on customer satisfaction, wrote reports on these results and provided suggestions, resulting in improved customer relationship.