Ryan Porteous
Calgary,AB
Summary
Accomplished digital marketer with proven success in driving innovation and early adoption of emerging technologies and platforms. Expert in managing relationships with high-profile clients and translating marketing and social media needs into results-driven strategies.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Sales Account Coordinator
Ledcor Technical Services
09.2023 - Current
- Learned and implemented consultative selling skills to identify opportunities, overcome objections and convert leads into sales.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Offered customers best-fit, beneficial solutions from available Telus services.
Alumni and Development - Content Creator
Southern Alberta Institute of Technology
06.2023 - 08.2023
- Increased community engagement by 17% across Facebook, Instagram, and LinkedIn.
- Grew "likes" on Facebook by 13%, Instagram by 9%, and LinkedIn by 4%.
- Transformed creative concepts into captivating visual and written content, enhancing brand presence across platforms through graphic design, photo, and video editing
- Fostered seamless collaboration within the content team to drive effective engagement with alumni and donor audiences
Mobile and Smart Living Advisor
Best Buy Canada
04.2019 - 08.2022
- Drove sales totaling more than $2 million while simultaneously training new hires
- Devised daily and weekly strategies to optimize inventory turnover, uphold merchandising standards, and excel in sales performances
- Proficient in cross-selling and connecting customers with complementary products to enhance their purchasing experience building long term relationships in the process.
- Consistently met and surpassed company performance targets and standards, consistently exceeding monthly metrics
Education
Bachelor of Business Administration - Marketing Major -
Southern Alberta Institute of Technology
Calgary, AB06.2023
Diploma of Business Administration - Marketing Major -
Southern Alberta Institute of Technology
Calgary, AB12.2020
Skills
- Customer Service
- Social Media Management
- Google Analytics
- Social Media Marketing
- Marketing Strategies
- Content Development
- Prospecting Skills
- Adobe Suite Software Proficiency
- Networking
- MailChimp
- Search Engine Marketing
- Market Analysis
Additional Experiences
Best Buy Canada, Calgary, AB, Co-chair of Health and Safety Committee, 2020-06-01, 2022-08-31
- Orchestrated effective action plans to address COVID-19 outbreak and related concerns. Conducted monthly risk assessments for the store. Documented in-store incidents for comprehensive record-keeping.
Best Buy Canada, Calgary, AB, Co-chair of E-voice Committee, 2020-06-01, 2022-01-31
- Designed and executed events fostering a positive and collaborative organizational culture. Initiated staff-utilized programs such as 'Snack Shack,' 'Balloon Palooza,' and 'The Year Game' to enhance engagement and workplace satisfaction. Managed quarterly budget allocations for the E-voice Committee.
Big Brothers Big Sisters, Calgary, AB
- Created and executed multi-platform digital campaign (Facebook, LinkedIn, Instagram, dedicated landing page, and posters) to promote the campaign and drive awareness and donations.
Tool Shed Brewery, Calgary, AB
- Designed and marketed new product, securing 2nd place in competition for limited-time product offering, demonstrating innovation, brand creativity, and marketing research.
Canadian Animal Health Institute, Calgary, AB
- Orchestrated multi-channel digital campaign (Facebook, LinkedIn Instagram, email marketing via Mailchimp) to drive attendance and engagement for annual event, effectively targeting event's audience and showcasing new products and animal health innovations.
Certification
- Advanced Google Analytics, Google - April, 2022
- Social Marketing Certification, Hootsuite Academy, April 2020
- Hootsuite Platform Certification, Hootsuite Academy, April, 2020
Timeline
Sales Account Coordinator
Ledcor Technical Services
09.2023 - Current
Alumni and Development - Content Creator
Southern Alberta Institute of Technology
06.2023 - 08.2023
Mobile and Smart Living Advisor
Best Buy Canada
04.2019 - 08.2022
Bachelor of Business Administration - Marketing Major -
Southern Alberta Institute of Technology
Diploma of Business Administration - Marketing Major -
Southern Alberta Institute of Technology
Similar Profiles
Philip DonaldsonPhilip Donaldson
Fcm at Ledcor Technical ServicesFcm at Ledcor Technical Services
Beau BessetteBeau Bessette
Field Construction Manager at Ledcor Technical ServicesField Construction Manager at Ledcor Technical Services
Scott CrowderScott Crowder
Project Manager at Ledcor Technical Services (LTS)Project Manager at Ledcor Technical Services (LTS)