Roy Wakefield
Airdrie,Alberta
Summary
Dynamic Sales Executive with over 20 years of experience providing high level of customer service while increasing revenues. Successful at leveraging sales technologies, software and CRM data to identify, analyze and act upon leads, opportunities and sales funnels. Personable communicator focused on exceeding client expectations. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Highly organized and accomplished Sales Executive well-versed in monitoring market conditions and market changes to promote services & products options to clients. Gifted in building connections, demonstrating products and maintaining consistent sales. Persuasive negotiator with forward-thinking and performance-oriented nature.
Overview
14
14
years of professional experience
Work History
Director of Sales
Royal Camp Services
05.2023 - Current
- Managed team of sales representatives, providing guidance, coaching and support.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Established pricing strategies to maintain competitive pricing and maximize profits.
- Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Sales Executive
AEG Fuels
06.2020 - 04.2023
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
- Developed and presented valuable sales presentations to potential customers to highlight features and benefits of products.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Monitored and adjusted pricing based on market trends and customer feedback to meet expectations and increase sales.
Director of Business Development
Regional 1 Airlines
12.2019 - 05.2020
- Company ceased operations due to COVID-19), Directly Responsible for managing project expectations, driving on time deliverables within designated parameters, and leading a group of cross-functional project partner teams to deliver each project goal expeditiously
- Oversight of internal sales and support teams responsible for account management and flightoperational excellence; while also acting as the single point of contact for all charter programs, contract negotiations and new opportunities
- Handled aircraft charter sales, account development, and customer service for new and established clients
- Responsible for contract negotiation, pricing and cost analysis while conducting client visits to ensuremaintenance of key and strategic accounts
- Managed, planned, coordinated, and lead all aspects of interdisciplinary projects, including but not limited to Technical Operations Engineering, Record Management
- Supply Chain, and Maintenance.
Director of Sales
National Oilwell Varco
02.2017 - 11.2019
- Responsible for ensuring safe, profitable, and measured growth on $B+ P&L for Downhole
- Responsible for the sales teams throughout United States, Canada, and Latin America, ensuring the groups worked closely alongside the operational divisions.
Global Director of Sales
National Oilwell Varco
06.2011 - 02.2017
- Managed the directional drilling/downhole global sales team based in Texas, and in conjunction with my global sales and operations teams.
- Collaborated with senior executive management to implement continuous improvements and exceed team goals.
- Successful in more than doubling operational productivity and profits within an 18-month span.
Operations Manager & Coordinator
Teledrift, Inc
12.2010 - 06.2011
- Teledrift was acquired by NOV)
- Team Lead for the planning, direction, and coordination of the operations of downhole drilling activities as related to personnel, services and equipment required to support the overall service line operations
- This role was critical in personnel communication and management - supporting all team members including executive management and C-suite
- Roy Wakefield Coordinate the use & engagement of all downhole Vertical Monitoring equipment
- Liaise with all company vendors
- Day to day project management (Every Well) Constant focus on profit & loss including company cash flow, AP & AR Day to day mobilization of all tools & field personnel 24 Hour / Seven day a week on call support
Vice President
Kambi Texas, LLC
06.2009 - 12.2010
- Managed the planning and execution of drilling projects, as well as the development of oil and gas drilling technologies
- Provided input into developing the organizational budget
- Responsible for resolving and escalating issues arising from operations and requiring coordination with other departments
- Day to day project management (Every Well) Constant focus on profit & loss including company cash flow, AP & AR
- Mentored, lead and developed a high caliber team to achieve and exceed sales & operations targets as directed by the executive leadership and owenrship team
Education
No Degree - Business Management
Harvard Business School
Houston, Texas06.2019
Skills
- Renewal Opportunities
- Trend Analysis
- Expanding Territories
- New Market Penetration
- Prospecting Skills
- New Business Identification
- Sales Performance Analysis
- Quote and Proposal Management
- Client Development
- Sales Forecasting
- Managing Budgets
- Goals and Performance
Timeline
Director of Sales
Royal Camp Services
05.2023 - Current
Sales Executive
AEG Fuels
06.2020 - 04.2023
Director of Business Development
Regional 1 Airlines
12.2019 - 05.2020
Director of Sales
National Oilwell Varco
02.2017 - 11.2019
Global Director of Sales
National Oilwell Varco
06.2011 - 02.2017
Operations Manager & Coordinator
Teledrift, Inc
12.2010 - 06.2011
Vice President
Kambi Texas, LLC
06.2009 - 12.2010
No Degree - Business Management
Harvard Business School
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