Rachelle Merlo
San Diego,CA
Summary
Results-driven Senior Community Manager with over 20 years of multi-family property management experience, dedicated to fostering an atmosphere of excellence, personal involvement, and goal achievements. Demonstrates strong leadership qualities, high energy, and exceptional communication skills to ensure effective collaboration and engagement among team members. Known for reliability, honesty, and integrity, consistently exercising sound judgment to navigate challenges and drive community success. Committed to enhancing resident satisfaction and operational efficiency through innovative strategies and a proactive approach.
Overview
8
8
years of professional experience
Work History
Property Manager
Sudberry Properties
08.2020 - Current
- Responsible for planning, controlling, and directing the day-to-day operations of a 400+ luxury community in Mission Valley.
- Demonstrates highest standards of personal and professional integrity adheres to company’s policies and procedures and complies with applicable laws, government rules, and regulations.
- Regularly review performance of staff to ensure expectations, procedures, quality, and timelines are met.
- Leading staff to deliver a high standard of customer service with communicating courteously to residents and solving and resident issues or concerns.
- Ability to prioritized assignments with competing or conflicting deadlines.
- Conducted regular property inspections, identifying areas for improvement and proactively addressing potential safety hazards.
- Coordinated with maintenance staff to ensure timely completion of repairs, minimizing downtime for tenants and maintaining property aesthetics.
- Enhanced tenant satisfaction by promptly addressing concerns and resolving issues in a timely manner.
- Streamlined rent collection processes, reducing late payments and improving overall revenue generation.
- Managed budget effectively, ensuring all property expenses were kept within allocated funds.
- Increased revenue with strategic lease renewal negotiations, focusing on tenant retention.
- Leveraged market data to advise property owners on competitive pricing strategies, maximizing rental income.
- Developed annual operating budgets and forecasts, as well as sales and marketing plans.
Community Manager
Property Management & Development Corporation
08.2019 - 03.2020
- Responsible for the day-to-day operations of a 200 + luxury high-rise community in Little Italy.
- Successful marketing plans, strong supervisory, people skills, and the ability to motivate the team to reach budgeted performance.
- Monitored all leasing activity including status and quality of make ready units and current availability to ensure effective move-in and move-out administration is above standards.
- Continually analyzed processes and developed improvements in costs efficiencies and accuracy.
- Utilized Yardi software to oversee all community activity.
- Leading staff to deliver a high standard of customer service with communicating courteously to residents and solving and resident issues or concerns.
- Responsible for coordinating/preparing and properly serving notices to enter, 3-day notices to pay, summons of complaint and renewal letters.
- 200+
- Continuously assessed community goals and objectives, making data-driven decisions to align strategies with overall organizational priorities.
- Evaluated property conditions and recommended improvements.
Property Manager
Pinnacle Property Management
06.2017 - 09.2019
- Responsible for the planning, controlling, and directing the day-to-day operations for a 300+ luxury community in San Diego.
- Oversaw all operations including maintenance, capital improvements, lease administration, budgeting, forecasting, reporting, collections, evictions, vacancy anticipation, marketing, lease renewals, service contracts and expense control.
- Stabilized property upon arrival that provided top rent growth in 2018.
- Leading the staff to deliver a high standard of customer service with communicating courteously to residents and solving all resident issues or concerns.
- Monitored and assess the effectiveness of marketing, advertising and strategies while developing a successful campaign.
- Regularly review performances of staff to ensure expectations, procedures and timelines are met.
- Remained aware of all re-construction and maintenance projects and notified residents of project updates, delays, and schedule changes.
- Established and implemented leasing goals while managing effective lease expiration program.
- Managed multiple properties simultaneously, coordinating efficient allocation of resources and streamlining communication channels to maintain high levels of operational excellence.
Skills
- CCRM certification holder
- Proficient in Yardi software
- CRM experience
- Yardi budgeting, Realpage budgeting experience
- Experience managing multiple sites
- Residential remodeling experience
- Property lease-up expertise
- Proficient in MS Word, Excel, and Outlook
Section name
- Prior Property Management experience available upon request.
Timeline
Property Manager
Sudberry Properties
08.2020 - Current
Community Manager
Property Management & Development Corporation
08.2019 - 03.2020
Property Manager
Pinnacle Property Management
06.2017 - 09.2019
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