Patricia Mariño Peraza
Oakville,ON
Summary
Professional in Economics specialized in marketing with business experience in the fields of logistics and maritime transport. Outstanding commercial management capabilities based on excellent interpersonal communication skills and results orientation.
Production management professional knowledgeable about allocating resources, optimizing production and increasing output with hands-on and dedicated approach. Articulate and professional problem-solver with good relationship-building abilities. Proficient in planning and implementing innovative production strategies.
Overview
22
22
years of professional experience
Work History
Line manager
Red Navemar / TNC Ltda
02.2013 - 12.2016
- Led the national commercial department and directed the development of commercial strategies to achieve sales targets set by the shipping line in the Colombian market.
- Successfully positioned the shipping line in the domestic market by ensuring excellent compliance and service standards.
- Led commercial teams to establish direct and personalized contact with customers, leveraging these relationships to deliver exceptional service in line with the unique logistics requirements of each client.
- Managed the shipping line's key accounts and nationwide customer base.
- Developed comprehensive strategies by analyzing market trends and consumer behavior to drive business growth.
- Implemented innovative solutions for optimizing processes, resulting in increased efficiency and reduced costs.
Sales Executive
Red Navemar / Transportes Navieros de Colombia Ltda
02.2011 - 02.2013
- Conducted comprehensive market research to identify emerging trends and opportunities for business expansion.
- Projected the NYK Line image in the Colombian shipping market
- Managed import and export sale services in Colombia for containerized and Ro-Ro cargo
- Managed the monthly sales and market statistics reports including the participation of NYK in the Colombian market
- Maintained the loyalty of the NYK´s client portfolio and developed new customer leads
- Implemented innovative sale campaigns of multimodal transport opportunities and developed additional logistics services offered to existing and new customers
- Boosted the organization's reputation by organizing several public engagements with the NYK Corporate team while they conducted visits in Colombia.
Sales Executive
Mediterranean Shipping Company (Colombia) S.A.
03.1999 - 01.2011
- Provide advice to clients regarding the most convenient ways to export or import their products or services according to their needs.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Expanded market share with strategic territory planning and targeted prospecting.
- Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
- Generated new business and customers both for import and export cargo
- Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
- Improved financial efficiency by analyzing budgetary data and identifying areas for cost reduction.
Customer Service
Compañía Transportadora S.A.
01.1995 - 04.1999
- Commercial support and customer service to the current client portfolio
- Search for new market opportunities, according to statistical analysis
- Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.
- Developed strong product knowledge to provide informed recommendations based on individual customer needs.
- Participated in claims discussion meetings with claims examiners and supervisors to review complex claims.
- Streamlined booking processes by implementing an efficient scheduling system, resulting in improved customer satisfaction.
Education
Master of Marketing -
Pontifica Universidad Javeriana
Bogota, Colombia01.1993
BEc (Bachelor of Economics) -
Pontifica Universidad Javeriana
01.1992
High School -
Colegio Sagrado Corazón
01.1986
Skills
- Motivation Techniques
- Influencing skills
- Customer Focus
- Production Optimization
Others
English, compression, speaking and writing. High level, Spanish, as a mother language, Microsoft Office (Excel, Powerpoint, Access)
References
- Bernd Haubold, CEO, Red Navemar
- Daniel Cundy, CEO, MSC Colombia
Languages
English
Professional Working
Spanish
Native or Bilingual
Timeline
Line manager
Red Navemar / TNC Ltda
02.2013 - 12.2016
Sales Executive
Red Navemar / Transportes Navieros de Colombia Ltda
02.2011 - 02.2013
Sales Executive
Mediterranean Shipping Company (Colombia) S.A.
03.1999 - 01.2011
Customer Service
Compañía Transportadora S.A.
01.1995 - 04.1999
Master of Marketing -
Pontifica Universidad Javeriana
BEc (Bachelor of Economics) -
Pontifica Universidad Javeriana
High School -
Colegio Sagrado Corazón
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