Nicholas Crowell
Halifax
Summary
Dynamic marketing professional with proven expertise in branding, promotional writing, and customer relationship management, honed at Aroma Maya Coffee & Donuts. Spearheaded market research and content creation, significantly enhancing digital presence. Excelled in project coordination and public speaking, driving brand awareness and customer loyalty through innovative strategies.
Overview
2
2
years of professional experience
Work History
Marketing Assistant
Aroma Maya Coffee & Donuts
05.2024 - 08.2024
- Created engaging content for Facebook, and Instagram.
- Conducted market research to develop customer profiles, strategically analyzing over 300 responses.
- Developed relationships with enthusiastic customers, fostering digital product promotion.
- Collaborated with cross-functional teams to develop in-person brand promotion events.
Social Media Marketing Assistant
Ampersand Café
10.2022 - 09.2023
- Collaborated with marketing, and web development teams to create seasonal marketing campaigns across multiple platforms.
- Strategized and developed video content for Cafe's social media publications.
- Increased user base by promoting brand awareness and launching key marketing efforts.
Brand Coordinator Co-op
Velocity Tire
04.2022 - 05.2022
- Evaluated and redesigned marketing strategy with owner to reposition business in the automotive market.
- Analyzed customer feedback and market trends to make informed decisions about product perception and brand messaging.
- Researched and identified new opportunities for product and brand development.
- Implemented guerilla marketing techniques to capture new market and reinforce customer loyalty.
Education
Bachelor of Commerce - Marketing
Saint Mary's University
Halifax, NS12-2024
Diploma - Business Administration
Nova Scotia Community College
Dartmouth, NS09-2020
Skills
- Conference planning
- Promotional writing
- Copywriting
- Branding
- Project coordination
- Database management
- Microsoft Office Suite
- Public speaking/presenting
- Adobe Creative Studio
- Customer Relationship Management
Languages
English
Timeline
Marketing Assistant
Aroma Maya Coffee & Donuts
05.2024 - 08.2024
Social Media Marketing Assistant
Ampersand Café
10.2022 - 09.2023
Brand Coordinator Co-op
Velocity Tire
04.2022 - 05.2022
Bachelor of Commerce - Marketing
Saint Mary's University
Diploma - Business Administration
Nova Scotia Community College
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