Miguel Orjuela
Ottawa,ON
Summary
Dynamic and diligent professional with a background in finance and marketing, Extensive experience in fast-paced, competitive environments, and known for thriving under pressure. Possesses a unique blend of analytical thinking, business acumen, and problem-solving expertise that has proven successful in sales, content creation, and client relations. As a friendly and dedicated team player, I look forward to contributing effectively to a role in sales, staffing, and recruiting. I aim to surpass expectations and drive team success.
Overview
5
5
years of professional experience
3
3
Certifications
2
2
Languages
Work History
MARKETING ASSISTANT
Wild Idea Co.
11.2023 - Current
- Copywriting for blog, Instagram, and email newsletter.
- Ideating and posting regular stories to Wild Idea Co's Instagram account.
- Graphic design tasks adhering to brand guidelines.
- Handling digital messages and preparing Google Analytics reports.
- Proficient in Office 365, Adobe Creative Suite, MailChimp, SquareSpace, etc.
- Improved website traffic, monitoring analytics data to inform adjustments to content strategy and search engine optimization efforts.
- Tracked key metrics and developed spreadsheets and data models.
BRAND AMBASSADOR
Vibrant Marketing
10.2023 - Current
- Engaging in brand representation at events and activations, effectively embodying brand identity and values.
- Proactively interacting with consumers to guide and influence their purchasing decisions.
- Distributing product samples, conducting consumer surveys, and conveying essential brand messages.
- Educated consumers about product benefits, leading to increased interest and sales conversions.
- Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.
Marketing Consultant
Minima Creative
06.2023 - Current
- Conceptualized and produced visually captivating content tailored to the unique branding and messaging of client (local rock band).
- Managed and maintained multiple social media platforms, ensuring consistent brand presence and engaging audience interactions.
- Developed and curated content calendars to optimize social media engagement and drive audience growth.
- Created and managed a dedicated website to showcase the band's music, events, and merchandise effectively.
- Proficiently utilized Adobe Creative Suite and Canva to enhance content quality and streamline workflow processes.
ASSISTANT COACH
Milton Soccer Academy
05.2023 - 09.2023
- Assisted head coach in developing and implementing comprehensive training programs tailored to various age groups, focusing on skill development and tactical understanding.
- Provided individualized coaching and feedback to players during training sessions and games, fostering skill progression and overall team improvement.
- Supported logistical operations during practices and matches, ensuring smooth execution and adherence to schedules.
- Cultivated a positive and supportive team environment, emphasizing sportsmanship, teamwork, and personal development among players.
Sales Associate
RW&CO
10.2022 - 05.2023
- Consistently exceeded sales targets in a high-volume retail environment, demonstrating strong product knowledge and persuasive selling techniques.
- Provided exceptional customer service by actively engaging with shoppers, addressing inquiries, and offering personalized product recommendations to enhance their shopping experience.
- Utilized effective communication and interpersonal skills to build rapport with customers, fostering long-term relationships and driving repeat business.
- Collaborated with team members to maintain store presentation standards, execute promotional activities, and contribute to the overall success of the sales team.
ACCOUNTING INTERN
Procor Ltd.
09.2019 - 02.2020
- Analyzed and processed purchase invoices with meticulous attention to detail, ensuring accuracy and compliance with federal and provincial tax regulations.
- Assisted in the account management of financial records and ledgers, contributing to the preparation of monthly financial statements and reports.
- Utilized Microsoft Dynamics AX software to facilitate invoice tracking, payment processing, and financial data analysis.
- Collaborated with accounting team members to support month-end close processes, reconcile accounts, and address any discrepancies.
- Sorted and distributed mail for business office of 80+ people.
Education
Bachelor of Commerce - Finance
UNIVERSITY OF OTTAWA
Ottawa, ON04.2025
Skills
- Proactive Problem Solver
- Excellent Time Management
- Entrepreneur/Self Starter
- Strong Work Ethic
- Charismatic and Supportive Persona
- Team Leader
- Enthusiastic Collaborator
- Innovator & Risk Taker
- Relationship based sales-approach
- Creative Contributor
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
French
Limited Working
Certification
- Fundamentals of Digital Marketing; Google Garage Certification (2023)
- Canada Soccer - Learn to Train Certification (2023)
- Ontario Soccer Association - Coaching Card/License (2023)
Interests
Marketing & Finance
Photography & Videography
Graphic Design
Sports & Athletics (Soccer & Hockey)
Travel & Adventure
Software
Adobe Creative Cloud
Square Space
Microsoft Dynamics AX
Microsoft Office Suite
Notion & Figma
Social Links
LinkedIn:
- linkedin.com/in/miguel-orjuela-5274761aa
Portfolio:
- https://miguelorjuela3.myportfolio.com/
Behance:
- https://www.behance.net/miguelorjuela5
Timeline
MARKETING ASSISTANT
Wild Idea Co.
11.2023 - Current
BRAND AMBASSADOR
Vibrant Marketing
10.2023 - Current
Marketing Consultant
Minima Creative
06.2023 - Current
ASSISTANT COACH
Milton Soccer Academy
05.2023 - 09.2023
Sales Associate
RW&CO
10.2022 - 05.2023
ACCOUNTING INTERN
Procor Ltd.
09.2019 - 02.2020
Bachelor of Commerce - Finance
UNIVERSITY OF OTTAWA
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