Matthew Madden
San Francisco
Overview
4
4
years of professional experience
Work History
Account Executive
Revenue Vessel
San Francisco, CA
09.2025 - Current
- Owned full-cycle sales from prospecting through close, maintaining 102% attainment throughout Q1 while managing an active pipeline with an average contract value of ~$12K ACV
- Played a key role in Revenue Vessel’s growth to $2M ARR, generating 120+ opportunities, $700K in pipeline, and $200K in closed-won revenue across multiple verticals
- Pioneered Revenue Vessel’s outbound motion, building the sequences, SOPs, campaigns, and prospecting frameworks used across the SDR team while supporting SDR hiring, onboarding, and enablement to improve ramp time, messaging quality, and pipeline output
Sales Development Representative
Vanta
San Francisco, CA
03.2025 - 09.2025
- Ranked #1 globally in outbound activity, consistently leading the SDR org in call volume, outreach cadence, and top of funnel execution
- Achieved 105% average quota attainment while exceeding 200% of KPI benchmarks, generating $1M+ in pipeline and $250K in CW revenue through high-quality outbound
- Built qualified pipeline across MM and ENT accounts by executing high volume outbound with a focus on account research, buying signals, and persona-specific messaging
Sales Development Representative
Shopmonkey
Mill Valley, CA
09.2024 - 03.2025
- Top-performing SDR, consistently leading in outbound activity and call volume while maintaining 115% average quota attainment, generating $400K+ in pipeline and $100K in closed-won revenue
- Launched targeted re-engagement campaigns across cold and CL leads, turning stale accounts into new qualified pipeline for AEs
- Built and optimized Salesforce outbound sequences to improve reply rates, prospect engagement, and AE handoff quality
Co-Founder
Madden Transportation Agency
San Francisco, CA
12.2022 - 09.2024
- Built and scaled an outbound sales motion across fashion, automotive, and tech, opening new revenue channels in non-traditional freight verticals
- Prospected, pitched, and won strategic enterprise accounts including BMW for the LA Auto Show and GAP for the 2024 Met Gala, driving five-figure contracts tied to high-value, time sensitive freight
- Managed a lean team of 2 while owning end to end project execution for high visibility shipments, coordinating timelines, vendors, and final delivery with 100% on time execution
Market Launcher
Popshop Live
San Francisco, CA
03.2022 - 06.2023
- Pioneered the outbound GTM motion, building the initial playbook for prospecting, messaging, and vertical expansion to launch new markets and seller communities
- Project managed virtual convention-style events built to drive user engagement and onboard niche seller communities at scale
- Developed tailored sales and marketing campaigns for high-profile accounts, contributing to seller acquisition that generated approximately $45K in gross monthly marketplace revenue
Education
Associate of Arts - Mathematics
Las Positas College
Livermore, CA01-2020
Timeline
Account Executive
Revenue Vessel
09.2025 - Current
Sales Development Representative
Vanta
03.2025 - 09.2025
Sales Development Representative
Shopmonkey
09.2024 - 03.2025
Co-Founder
Madden Transportation Agency
12.2022 - 09.2024
Market Launcher
Popshop Live
03.2022 - 06.2023
Associate of Arts - Mathematics
Las Positas College