Luoyi Li

• Designed promotional flyers and managed the organization’s WeChat and Instagram presence, growing followers by 25% in three months.
  • Monitored engagement metrics and provided recommendations to improve content reach.
  • Collaborated with a small team to organize fundraising campaigns that raised $5,000+.

• Assisted in developing and scheduling content for Instagram, LinkedIn, and TikTok, increasing client engagement by 18% during campaign periods.
• Conducted competitor research and compiled weekly reports to guide campaign adjustments.

• Led the promotion of campus events through posters, social media campaigns, and newsletters, increasing attendance by 30%.
• Oversaw a small team of student volunteers to execute marketing initiatives.
• Coordinated cross-department communication to ensure smooth event publicity and student engagement