Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Kristina Ognjanovic

San Francisco

Summary

Dynamic and results-driven sales and operations leader with 10+ years of experience in SaaS sales, hospitality management, and journalism. Proven success managing $20M+ annual operations, leading teams of 100+, and exceeding revenue targets through strategic sales initiatives, client retention, and operational excellence. Adept at building cross-functional relationships, optimizing processes, and driving customer success in remote and hybrid environments. Multilingual in English, Spanish, and Serbian, with a California Real Estate License and a strong commitment to continuous learning in SaaS and tech-enabled sales.

Hardworking restaurant manager with several years overseeing high-traffic establishments. Talented at managing large, diverse teams of culinary and service personnel. Comfortable taking responsibility for everything from back-office operations to dining room performance.

Overview

15
15
years of professional experience

Work History

Restaurant Manager

Fog Harbor Fish House
San Francisco
01.2019 - Current
  • Managed $20M/year operation and 100+ front-of-house staff, ensuring consistent revenue growth in a high-volume, tourist-driven environment serving 2,000+ guests daily.
  • Reduced labor inefficiencies by 15% through strategic scheduling and process improvements.
  • Negotiated with vendors to optimize supply chain, reducing annual costs by 12%.
  • Trained and mentored over 50 staff members, resulting in 20+ internal promotions to leadership roles.
  • Implemented customer service initiatives that improved online review scores by 18% year-over-year.

Sales Supervisor (Online Sales & Telemarketing)

Boost Team
Novi Sad
01.2015 - 01.2017
  • Led a 20-person sales team, increasing conversion rates by 18% through targeted coaching and refined scripts.
  • Designed sales tracking systems to monitor KPIs, boosting team productivity by 22%.
  • Conducted customer outreach campaigns that generated a 15% lift in monthly revenue.

Journalist, Anchor, Reporter

TV Panonija
Novi Sad
01.2011 - 01.2015
  • Produced and anchored live news broadcasts, specializing in politics and investigative reporting.
  • Conducted 500+ interviews with high-profile leaders, strengthening persuasive communication skills.
  • Delivered accurate, engaging news content under strict deadlines.

Education

B.A. - Journalism

University of Novi Sad
Novi Sad, Serbia

Skills

  • SaaS & CRM Tools
  • Salesforce
  • HubSpot
  • Oracle
  • POS Systems
  • Microsoft Office Suite
  • Sales Strategy
  • Business Development
  • Lead Generation
  • Customer Success
  • Retention
  • Account Management
  • Pipeline Tracking
  • KPI Tracking
  • Remote Collaboration Tools
  • Zoom
  • Slack
  • Trello
  • Asana
  • Budgeting
  • Forecasting
  • P&L Management
  • Vendor Negotiation
  • Inventory Control
  • Cost Optimization
  • B2B Relationship Management
  • B2C Relationship Management
  • Multilingual Communication
  • English
  • Spanish
  • Serbian

Languages

  • English, Fluent
  • Spanish, Fluent
  • Serbian, Native

Timeline

Restaurant Manager

Fog Harbor Fish House
01.2019 - Current

Sales Supervisor (Online Sales & Telemarketing)

Boost Team
01.2015 - 01.2017

Journalist, Anchor, Reporter

TV Panonija
01.2011 - 01.2015

B.A. - Journalism

University of Novi Sad
Kristina Ognjanovic