Jean-Philippe Fortier
Québec,QC
Summary
Marketing specialist with a strong passion for event planning and communication. With international experience, I coordinate numerous initiatives each year. Known for my autonomy, organizational skills, and ability to bring teams together, I contribute to commercial performance through a rigorous, creative, and results driven approach.
Overview
7
7
years of professional experience
Work History
Regional Marketing Specialist - International
Eddyfi Technologies
06.2024 - Current
- Supervises the implementation of the regional marketing strategy across several key global markets
- Coordinates several dozen initiatives each year, including trade shows, webinars, product launches and cross channel campaigns
- Ensures strategic and operational alignment between marketing, sales and product teams
- Optimizes communication processes, lead generation and performance analysis
- Improves cross regional collaboration and the standardization of event practices
- In 2025, increases conference generated leads by 25 percent while reducing cost per lead by 35 percent
Coordinator of Commercial Events
Eddyfi Technologies
06.2021 - 06.2024
- Plans and manages the logistics for more than thirty trade shows, conferences, and product launches per year across multiple regions
- Collaborates with internal teams to ensure strong visibility of our solutions and consistent messaging at each event
- Participates in several international field events to support the teams and represent the company
- Manages registrations, participant communications, onsite logistics, and post event follow up
- Contributes to improving processes related to lead management and data integration within CRM tools
Writing Consultant
Société D'habitation Du Québec (SHQ)
03.2019 - 03.2020
- Updates website content as well as internal and external documents
- Collaborates with the team to create promotional materials for various audiences
- Responds to incoming calls and provides effective customer support
- Contributes to aligning tone and writing quality across different communication channels
Education
Bachelor of Arts - Public Communication
Université Laval
Quebec, QC01-2021
Certificate - Public Communication
Université Laval
Quebec, QC01-2018
Skills
- Coordination of international events
- CRM and automation (HubSpot, Salesforce)
- B2B marketing
- Performance analysis and campaign monitoring
- Cross team collaboration between sales, marketing and product
- Planning and organization
- Autonomy and sense of responsibility
- Intercultural communication
- HubSpot
- Salesforce
- ZoomInfo
- Microsoft 365
- Asana
Digital tools
Languages
French
Native or Bilingual
English
Native or Bilingual
Interests
- Running (with structured training and participation in marathons)
- Travel and cultural exploration
- Technology, innovation, and new digital trends
Timeline
Regional Marketing Specialist - International
Eddyfi Technologies
06.2024 - Current
Coordinator of Commercial Events
Eddyfi Technologies
06.2021 - 06.2024
Writing Consultant
Société D'habitation Du Québec (SHQ)
03.2019 - 03.2020
Bachelor of Arts - Public Communication
Université Laval
Certificate - Public Communication
Université Laval