Jaden Pereira
Toronto,Canada
Summary
Dynamic leader with a proven track record in equity crowdfunding, B2B sales, and startup growth. Currently leading sales at FrontFundr, Canada’s top equity crowdfunding platform, driving record-breaking deals and company profitability. Previously founded and scaled Tyltgo, securing $2.3M in VC funding and growing annual revenue to $2.6M. Adept at full-cycle fundraising, investor relations, public speaking, and strategic partnerships. Experienced in expanding emerging technologies into global markets, securing Fortune 500 clients, and optimizing GTM strategies. Passionate about startups, capital markets, and helping founders scale. Featured in TechCrunch, BetaKit, and as a speaker at major industry events.
Overview
7
7
years of professional experience
Work History
Business Development Manager
FrontFundr
Toronto, Canada
12.2023 - Current
- Company Overview: Canada’s leading equity crowdfunding platform, helping pre-seed to Series A startups raise $150K–$5M from their community and 53K+ investors
- Spearheaded Canada-wide community fundraising deals, reporting directly to the President
- Led full-cycle sales and fundraising efforts, from sourcing and evaluating startups to contract negotiation, onboarding, invoicing, and offboarding
- Established strategic partnerships with BOAST, Startup Ecosystem Canada, BIPOC, Fintech Cadence, and other ecosystem leaders
- Delivered keynote speeches at major industry events, including Elevate Toronto, CIX, and Indo-Canada Chamber of Commerce along with other small events
- Achieved 24 deals in 2024, securing two of the largest deals in 2024 and in the top 10 of FrontFundr’s history bringing the company into profitability for the first time from November to the present
- Took over as Head of Sales and SDR role following company restructuring, ensuring revenue continuity and operational efficiency
- Resolved customer complaints regarding sales and service.
- Collaborated with cross-functional teams including marketing, campaign management, ventures, finance, and investor relations.
Managing Partner
PJ Vacations
Fort Lauderdale, USA
01.2022 - Current
- Company Overview: Luxury vacation rental investment and management
- Raised $450K in capital and secured $600K in debt financing, delivering a 10% ROI annually for three consecutive years
- Managed all core business functions including financial planning, asset management, and license/tax compliance, ensuring profitable operations
- Led property acquisitions, renovations, and contractor management for high-end vacation rentals
- Implemented automated dynamic pricing, messaging, and property management systems, optimizing revenue and operational efficiency
- Luxury vacation rental investment and management
Business Development Manager
Pontosense
Toronto, Canada
12.2022 - 12.2023
- Company Overview: AI-powered mmWave sensor technology for presence detection, movement tracking, and vitals monitoring across industries
- Led North American sales, directly reporting to the CEO, and engaged Fortune 500 executives across automotive, insurance, elderly care, and smart home sectors
- Designed high-impact sales presentations integrating industry insights, technical specifications, and ROI analysis
- Boosted global lead generation by 300% in four months across the U.S., France, Germany, and China
- Drove expansion into the Chinese automotive market, securing meetings with the top 10 OEMs and landing two pilot projects
- Managed the launch of an Elderly Care product in North America, generating 57 leads and securing three pilot projects
- Spearheaded trade show and event strategy, including setting the budget, and negotiating exhibitor and speaker positions at major conferences such as CES, GAMIC Finals, and SAE WCX, AutoTech Detroit, In-Cabin Brussels, generating over 100 leads per event
- Searched for and successfully secured grants from OCI, OVIN, MITAC, and IRAP
- Led talent acquisition for sales and business development roles and orchestrated end-to-end recruitment processes, to fill the Talent Acquisition Manager role
- AI-powered mmWave sensor technology for presence detection, movement tracking, and vitals monitoring across industries
- Participated in weekly meetings with executive leadership team members to discuss progress toward goals.
Founder & CEO
Tyltgo
Kitchener, Canada
07.2018 - 09.2021
- Company Overview: Tech-enabled last-mile delivery platform for retail and e-commerce businesses
- Raised $2.3M in venture capital at a $13.4M valuation, fueling team growth, technology development, and market expansion across Ontario and British Columbia
- Scaled annual revenue to $2.6M, growing the team to 26 employees and onboarding 5,000+ contract couriers
- Developed company-wide SOPs, sales funnels, sales playbooks, and growth strategies
- Led contract negotiations, strategic partnerships, and investor relations, driving long-term growth
- Worked cross-functionally to negotiate contracts and streamline operations between Tyltgo, merchants, and their 3PL partners
- Spearheaded KPI-driven strategies that resulted in a 270% revenue increase and 10% gross margin improvement in 2021
- Accepted into Y Combinator (S20) and other top accelerators, including AC Jumpstart, Communitech, Velocity, and MaRS Toronto
- Featured in TechCrunch and BetaKit
- Tech-enabled last-mile delivery platform for retail and e-commerce businesses
Education
BSc - Honors Biology
University of Waterloo
Worlds Best Startup Accelerator - S20
Y Combinator
Skills
- Sales & Business Development
- Go-to-Market Strategy
- B2B Sales & Negotiation
- Capital Planning & Fundraising
- Team Leadership & Management
- Investor Relations
- Public Speaking & Thought Leadership
- Operations & P&L Management
- Strategic Partnerships
- CRM & Sales Enablement
Hobbies and Interests
- Startups & Marketplaces
- Consumer Spending Trends
- Podcasts & Public Speaking
- Reading & Traveling
Volunteer Experience
- The Salvation Army, 200+ hours of volunteer work
- Relay for Life, Canadian Cancer Society, Raised $7,800 with Team 'Cancer Busters.'
Timeline
Business Development Manager
FrontFundr
12.2023 - Current
Business Development Manager
Pontosense
12.2022 - 12.2023
Managing Partner
PJ Vacations
01.2022 - Current
Founder & CEO
Tyltgo
07.2018 - 09.2021
BSc - Honors Biology
University of Waterloo
Worlds Best Startup Accelerator - S20
Y Combinator
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