Huiheng Yuan
San Leandro
Summary
Results-driven Marketing Analyst with proven success at 88 Bao Bao Milpitas LLC, utilizing data analysis and business analytics to enhance campaign performance. Expertise in data interpretation and reporting enables provision of actionable insights that optimize marketing strategies. Proficient in Microsoft Excel and committed to advancing analytical and statistical skills through further education.
Overview
3
3
years of professional experience
Work History
Marketing Analyst
88 Bao Bao Milpitas LLC
02.2023 - Current
• Perform marketing data analysis to support business planning and strategic decision-making
• Analyze campaign performance, customer trends, and key metrics to provide insights for the marketing team
• Apply analytical thinking to real business problems, bridging academic concepts with practical applications
• Support data-driven evaluation of marketing strategies and outcomes
Education
Bachelor of Science - Business Analytics
San Jose State University
San Jose, CA12-2022
Associate of Science - Business Administration
Diablo Valley College
Pleasant Hill, CA05-2020
Skills
Business Analytics
Marketing Analytics
Data Interpretation & Reporting
Quantitative Reasoning
Microsoft Excel / Google Sheets
Languages
Chinese (Cantonese)
Full Professional
Timeline
Marketing Analyst
88 Bao Bao Milpitas LLC
02.2023 - Current
Bachelor of Science - Business Analytics
San Jose State University
Associate of Science - Business Administration
Diablo Valley College