Gretchen Sturkey
Fairfield
Summary
Dynamic sales and client relations professional with 20 years of experience in high-value sales, boutique management, and relationship-driven business development. Proven ability to convert warm leads into loyal, repeat clients through trust-based communication, strategic follow-up, and personalized service. Recently completed all required California real estate coursework and actively transitioning into residential real estate sales. Known for strong work ethic, self-motivation, and success in fast-paced, commission-driven environments.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Boutique Owner / Personal Stylist
Candid Boutique LLC
Vallejo, CA
11.2019 - Current
- Built and managed a relationship-based sales business generating consistent repeat and referral revenue through personalized client consultations.
- Converted warm leads into long-term clients using trust-based communication, needs assessment, and strategic follow-up.
- Executed sales strategies that consistently exceeded revenue goals in a commission-driven environment.
- Managed end-to-end operations including marketing, inventory planning, vendor negotiations, and client acquisition.
- Maintained a high level of client satisfaction through personalized service, attention to detail, and solution-oriented selling.
Owner / General Manager
Candid Boutique
El Sobrante, CA
12.2015 - Current
- Oversaw daily business operations including staffing, payroll, sales performance, and marketing initiatives.
- Implemented promotional and merchandising strategies that doubled sales within the first year.
- Built, trained, and led a customer-focused team to deliver consistent sales growth and exceptional client experiences.
- Managed vendor relationships and purchasing to maintain curated, profitable product selections.
Sales Associate / Customer Service
Foot Locker
Alameda, CA
06.2004 - 05.2005
- Supported store sales goals through customer engagement, upselling, and product knowledge.
- Assisted with team training, merchandising flow, and daily operations.
- Recognized for leadership potential and mentoring new team members.
Education
Real Estate Coursework - undefined
Kaplan Real Estate Education
Remote08.2025
Bachelor of Arts - Criminal Justice (Human Services)
University of Phoenix
Oakland, CA01.2013
Licensed Massage Therapist - undefined
Western Career College
Emeryville, CA12.2008
Skills
- High-Ticket & Consultative Sales
- Client Relationship Management (CRM)
- Lead Conversion & Follow-Up
- Negotiation & Closing
- Marketing & Personal Branding
- Customer Experience Strategy
- Business Operations & Revenue Growth
- Leadership, Training & Mentorship
- Problem-Solving & Adaptability
Certification
- Certified Massage Therapist (CMT) – California | May 2008 – Present
- 900+ hours of training across multiple modalities with extensive client practice
- California Real Estate Salesperson License – Issued
Timeline
Boutique Owner / Personal Stylist
Candid Boutique LLC
11.2019 - Current
Owner / General Manager
Candid Boutique
12.2015 - Current
Sales Associate / Customer Service
Foot Locker
06.2004 - 05.2005
Real Estate Coursework - undefined
Kaplan Real Estate Education
Bachelor of Arts - Criminal Justice (Human Services)
University of Phoenix
Licensed Massage Therapist - undefined
Western Career College