Developed and executed creative brand development plans and campaign concepts, in the influencer marketing space. Identifying new business opportunities and forging partnerships with brands and agencies
Traveled to and participated in onsite industry events and conferences in order to represent the company and expand our network within the influencer marketing ecosystem.
Provided strategic guidance and recommendations to clients, aligning all influencer marketing initiatives with their brand goals, KPIs, and budgetary needs.
End-to-end planning of virtual networking events for both clients & influencer partners, including conceptualizing theme, budgeting, scheduling, and execution
Monitored and analyzed campaign performance metrics, providing actionable insights to clients and optimizing future campaigns for maximized gains
Collaborated with the wider campaign management team, acting as the point of contact between clients, influencers and campaign managers to ensure content aligned with brand image and messaging.
PROJECT MANAGER
OGILVY HEALTH
04.2021 - 04.2022
Leveraged project management skills to manage over 50 projects simultaneously in a fast-paced environment with tight deadlines, from initial brief to final delivery
Led weekly status meetings with various clients to provide them with project updates and timelines, while building and maintaining a positive client relationship
Coordinated efforts between creative teams, clients and other external partners, while managing and adjusting priorities accordingly
Collaborated closely with clients to establish clear budgetary goals, providing regular budget updates and transparent reporting to foster client satisfaction.
Drove & supported continuous improvement initiatives within the warehouse by utilizing analytical rigour, extensive research and attention to detail.
ASSOCIATE MANAGER, OUTBOUND OPERATIONS
SSENSE
06.2020 - 08.2020
Directed, managed and developed a team of up to 100 associates
Oversaw the shipment of approximately 1,47,425 units while ensuring 95% of orders are shipped within 24 hours
Integrated inputs from different teams to create a data collection system based around the productivity of employees.
Played a pivotal role in establishing the groundwork for the Warehouse Operations of SSENSE "Everything Else" by conducting comprehensive research, engaging with industry experts, and developing and implementing new SOPs.
Education
BACHELOR’S DEGREE BUSINESS MANAGEMENT -
McGill University
05.2021
Languages
English, Mother Tongue
French, Speak fluently and read/write with high proficiency