Edilyn Santos
Summary
Dynamic visual merchandiser with a proven track record at Hudson's Bay, excelling in customer service and creative vision. Expert in product knowledge and leading teams, I successfully enhanced brand presence and drove sales through innovative merchandising strategies, fostering strong client relationships and achieving significant customer satisfaction.
Overview
31
31
years of professional experience
Work History
Visual Merchandiser
Hudson's Bay
03.2025 - 06.2025
- Trained new staff on visual merchandising standards and practices, ensuring brand consistency across all departments.
- Promoted seasonal products and trends to move stock and prepare for incoming inventory.
- Maintained clean and organized backroom storage areas, streamlining restocking processes for faster replenishment timescales.
Counter Manager (Kiehl's)
Hudson's Bay
09.2022 - 03.2025
- Developed strong relationships with clients, resulting in repeat business and referrals.
- Maintained cleanliness and organization of counter area, adhering to company standards at all times.
- Increased customer satisfaction by providing exceptional service and product knowledge.
- Implemented visual merchandising strategies to attract customers and promote featured products.
Credit Analyst
American Express Enterprise
06.2002 - 09.2024
- Created and maintained databases on activity conducted in accounts.
- Negotiated favorable terms for repayment plans that balanced both client needs and protection of company interests.
- Managed a portfolio of clients while ensuring compliance with established policies and procedures.
Counter Manager (Elizabeth Arden)
Hudson's Bay
11.2005 - 09.2022
- Monitored staff and on the selling floor and their interaction with customers and co-workers t improve overall customers service level
- Achieve daily/weekly/monthly sales goals base on the department's goal
- Delighted clients and successfully turned spectators into Customers with make-up and beauty services
- Practiced proper tool sanitation for health and safety
- Made individualized product and style recommendations to suit the client's preference
- worked with Vendors Partners to maximize sales opportunities through suggestive selling, store events and seminars
Store Manager
Naturalizer, Brown Shoe Company of Canada
06.2000 - 11.2005
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
Assistant Manager
Bentley Leather
04.1997 - 06.2000
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Maintained a clean, safe, and organized store environment to enhance the customer experience.
- Developed strong working relationships with staff, fostering a positive work environment.
- Monitored cash intake and deposit records, increasing accuracy, and reducing discrepancies.
Crew Trainer
McDonald's Restaurant
03.1994 - 05.1997
- Trained other employees in customer service, food safety, and performance requirements.
- Taught new team members correct procedures for all areas of operations.
- Set positive example for team members by providing high-quality, efficient service.
Education
High School Diploma -
George S. Henry
06-1997
Skills
- Product knowledge
- Visual merchandising
- Customer service
- Creative vision
- Leading and Training Teams
- Retail Management
- Luxury Brand Sales
Reference available upon request
Languages
English
Filipino
Timeline
Visual Merchandiser
Hudson's Bay
03.2025 - 06.2025
Counter Manager (Kiehl's)
Hudson's Bay
09.2022 - 03.2025
Counter Manager (Elizabeth Arden)
Hudson's Bay
11.2005 - 09.2022
Credit Analyst
American Express Enterprise
06.2002 - 09.2024
Store Manager
Naturalizer, Brown Shoe Company of Canada
06.2000 - 11.2005
Assistant Manager
Bentley Leather
04.1997 - 06.2000
Crew Trainer
McDonald's Restaurant
03.1994 - 05.1997
High School Diploma -
George S. Henry
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