Dillon Russell

Pickering,ON

Summary

Dynamic and creative digital marketer with a Google Certification in Digital Marketing and E-commerce. Proven expertise in social media management, content creation, and SEO. Successfully produced and hosted a popular podcast, "The Heat with Keetz," and developed engaging TikTok content for fitness clients. Passionate about leveraging data-driven strategies to boost online presence and drive engagement.

Overview

years of professional experience

Certification

Work History

Digital Marketing Freelancer

Pickering, ON

01.2015 - Current

Created engaging TikTok videos for fitness clients, enhancing their online presence and audience engagement.
Designed flyers and business cards for various clients, meeting client specifications and branding needs.
Utilized SEO and social media marketing to drive client visibility and engagement.
Managed social media accounts, created graphic content, produced videos, and promoted community events.
Increased online engagement and community participation through targeted content strategies.

Podcast Creator and Director

The Heat With Keetz

Toronto, ON

04.2023 - 01.2024

Developed, produced, and hosted the podcast “The Heat with Keetz” on YouTube.
Managed all aspects of content creation, from topic selection to recording, editing, and promotion.
Increased audience engagement through strategic content planning and social media promotion.
Facilitated clear communication between design team members, ensuring project goals were met on time and within budget constraints.
Demonstrated exceptional attention to detail and problem-solving abilities in the face of complex design challenges, resulting in high-quality outcomes.

Education

Google Digital Marketing & E-commerce

Google

05.2024

Skills

Digital Marketing: SEO, SEM, PPC, social media marketing, content creation, email marketing
Graphic Design: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva
Film and Photography: Video production, video editing (Adobe Premiere Pro, Final Cut Pro), photography, photo editing
E-commerce Platforms: Shopify, WooCommerce, Magento
Analytics: Google Analytics, data interpretation, reporting

Data Analysis: Excel, SQL, Tableau (currently learning)
Technical Skills: WordPress, Google Ads, Microsoft Office Suite
Communication: Strong written and verbal communication skills
Team Collaboration: Proven ability to work effectively in team settings

Languages

English

Native or Bilingual