Summary
Overview
Work History
Education
Skills
Timeline
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Andrea Park

West Vancouver,BC

Summary

Accomplished Director with a proven track record at RMCF Korea Corp., specializing in Business Expansion and Marketing. Successfully spearheaded the expansion of six stores within one year and secured multiple government grants, showcasing strategic decision-making and effective marketing strategies. Expertise in translation and interpretation facilitates seamless communication across diverse platforms.

Overview

9
9
years of professional experience

Work History

Associate Director

Familycook Co.
Daegu, S.Korea
12.2020 - 02.2022
  • Assisted senior leadership in managing all aspects of operations.
  • Reduced operational costs by identifying inefficiencies and implementing cost-saving measures in various departments.
  • Worked closely with management to provide effective assistance for specific aspects of business operations.
  • Assisted the Director in developing a "Smart Factory" by achieving government grant of 100M KRW.
  • Assisted foreign-language-speaking clients

Director

All-in-one-Edutech Corp.
Daegu, S.Korea
01.2018 - 03.2019
  • Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
  • Worked closely with organizational leadership and board of directors to guide operational strategy.
  • Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
  • Responsible for developing and launching SAAS Government Funding Project, AI English Level Test. Achieved 120M KRW grant.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Implemented SEO/SEM/SMM strategies, improving search engine rankings and driving increased traffic.
  • Participated in trade shows or conferences representing the company professionally while networking with potential clients.
  • Increased B2B sales by cultivating strong relationships with key decision-makers and stakeholders, reaching more than 200 B2B users from zero.

Owner & Manager

Vankay Co.
Daegu, S.Korea
04.2017 - 01.2018
  • Established and supervised an e-commerce platform for sneaker resales, securing deals with Stayfresh and Skye within the Korean market.
  • Managed all aspects of E-Commerce, content creation including product listings.
  • Executed full spectrum of SNS marketing tasks alone, including content creation and publication.
  • Boosted website visits and revenue using targeted keywords searching marketing
  • Oversaw the entire logistics process, including freight management, from purchasing to shipping.

Director

RMCF Korea Corp.
Seoul, S.Korea
12.2012 - 03.2017
  • Participated in Franchisee Training Program at Rocky Mountain Chocolate Factory Inc. in US
  • Expanded Rocky Mountain Chocolate Factory to South Korea as "Chocolate Cafe"
  • Expanded to 6 stores in 1 year, mostly in major Department Stores in Seoul
  • Negotiated and Achieved the Lowest Percentage Lease at the Department Stores
  • Arranged and managed 10 Pop Up Stores in a year supporting business growth and sales.
  • Enhanced brand reputation with effective marketing campaigns and public relations efforts.
  • Fostered strong relationships with industry partners to expand business opportunities.
  • Completed daily cycle counts to maintain accuracy of records.
  • Completed physical inventory counts each month.
  • Conducted periodic cycle counts to maintain up-to-date information on available stock quantities, ensuring optimal order fulfillment rates.
  • Managed purchase order processes from initial requisition through final payment, ensuring accuracy and timeliness at every stage.
  • Developed and maintained comprehensive import documentation, ensuring full compliance with all relevant trade regulations.
  • Boosted sales through strategic marketing initiatives and targeted promotions.
  • Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
  • Directed exhibition show participation, maximizing exposure for company products and services.
  • Represented organization at industry conferences and events.

Education

Bachelor of Arts - Economics

Simon Fraser University
Burnaby, BC
04.2012

Rockridge Secondary
West Vancouver
06-2007

Skills

  • Translating & Interpreting (Korean/English) - Foundation Certificate at Arbutus College BC
  • Scratch Jr Coding Instructor Certificate
  • MS Office
  • Adobe Photoshop
  • Canva
  • SEO/SEM/SMM
  • Google Analytics
  • Decision-making
  • Event planning
  • Program development

Timeline

Associate Director

Familycook Co.
12.2020 - 02.2022

Director

All-in-one-Edutech Corp.
01.2018 - 03.2019

Owner & Manager

Vankay Co.
04.2017 - 01.2018

Director

RMCF Korea Corp.
12.2012 - 03.2017

Bachelor of Arts - Economics

Simon Fraser University

Rockridge Secondary

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Andrea Park