Brian Masai
Multimedia Journalist
Etobicoke,Ontario
Summary
Creative Social Media Manager experienced in managing social media programs across 4 consumer platforms. Proactive and hardworking individual talented in program integration, strategic planning and social marketing evaluation. Computer proficient with superb skills in Filmora(Audio Visual), orator and written story presentation. Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention. Successful public relations professional with substantial experience developing and executing successful PR campaigns. Skilled at creating positive relationships with media, stakeholders and clients. Strategic and committed to staying responsive and proactive in dealing with crises. Diligent professional offering story development, news and special program anchoring expertise. Contacted potential interviewees and arranged interview slots for broadcast programs before conducting interviews. Detail-oriented with great listening and people engagement skills.
Overview
8
8
years of professional experience
Work History
Social Media Manager
Hon. Charity Ngilu
05.2015 - Current
- Designed and implemented social media strategies to align with brand Charity Ngilu.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Collaborated with team members to develop creative campaigns for social media platforms.
- Drove cross-functional collaboration with focus on quality service delivery.
- Developed relationships with influencers to grow reach of company and create wider visibility.
- Drafted speeches for Hon. Ngilu and advised on media talking points.
- Led crisis communications and media relations activities in response to challenging situations.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
Senior Communications Officer
County Of Kitui, Kenya
08.2017 - 03.2023
- Developed media strategies to support service delivery, increase public visibility and drive electorate engagement.
- Built and strengthened relationships with members of media in order to promote positive coverage.
- Acted as point of contact for inbound media related matters.
- Coordinated and directed public relations activities to align with government agenda.
- Managed media relations and campaigns to address public communications in crisis situations.
- Developed and executed comprehensive communications strategies to increase brand awareness and engagement.
Education
Associate of Arts - Diploma in Media
WebTech Media
Kenya 03.2020 - 2022.10
Skills
Writing Skills
Accomplishments
1. https://www.facebook.com/mamangilu
2.https://www.youtube.com/watch?v=JoRg50xJrGE
3.https://drive.google.com/file/d/1vI7MP2hMlk-bmm9_dSm5INqm4pIFmW-N/view?usp=drive_link
4.https://drive.google.com/file/d/1SNMJyPAZHujZB6zlKTnIb5ny8rymrrsy/view?usp=drive_link
5.https://www.youtube.com/watch?v=JoRg50xJrGE
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Far and away the best prize that life offers is the chance to work hard at work worth doing.
Theodore Roosevelt
Timeline
Associate of Arts - Diploma in Media
WebTech Media
03.2020 - 2022.10
Senior Communications Officer
County Of Kitui, Kenya
08.2017 - 03.2023
Social Media Manager
Hon. Charity Ngilu
05.2015 - Current
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