Brenda Castillo
Sunnyvale
Summary
Goal-oriented Social Media Manager with experience in developing and implementing comprehensive social media strategies. Noted for creativity, strategic thinking, and the ability to enhance engaging content. Strengths include thriving in high-pressure environments, leadership, and building strong relationships. Previous work has resulted in improved online presence and audience engagement.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Social Media Manager and Content Creator
SJSU mens rugby
San Jose
08.2024 - Current
- My job is to manage social media posts to increase engagement as well as come up with ideas for motivational/promotional content.
- Manage TikTok and Instagram
Creative Media Intern
SJSU women's basketball
San Jose
09.2024 - 12.2025
- Collaborates with media team and coaches to discuss different ideas for motivational/promotional content
- Works on graphics and visuals for team on game days, player features, half-time score updates, and announcements
- Manages social media posts to increase engagement
- Contributes to creating media content
Sales Associate
Sunglass Hut
Santa Clara
03.2023 - 06.2025
- Assisted customers in selecting sunglasses and accessories for personal style enhancement.
- Make sales
Babysitter
Sittercity
Sunnyvale
08.2022 - 02.2025
- Sitter city is an app that allows me to help parents take care of their kids when they want to go on date nights or have long work days! What's awesome about it is I choose my schedule, and it's only a couple times a month.
Assistant Coach
World Cup Soccer Camps & Clinics
Saratoga
03.2021 - 10.2022
- I only worked here once a week to help out 5-year-olds with some drills! I myself play soccer as well so it was something I enjoyed doing.
Footwear Sales Associate
DICK'S Sporting Goods
Sunnyvale
04.2021 - 12.2021
- My position was being in the footwear department and I just helped customers with finding the right size and right comfortable shoe.
Education
Sports journalism - Minor
San Jose State University
San Jose, CA12.2025
Mass Communications - Master's degree
San Jose State University
San Jose, CA12.2025
Social Sciences - Associate's degree
Foothill College
Los Altos Hills, CA12.2022
High school diploma -
Homestead High School
Cupertino, CA06.2019
Bachelor's degree -
Skills
- Negotiation
- Marketing
- Front desk
- Time management
- Organizational skills
- Journalism
- Maintaining an organized workspace
- Filming
- Video marketing
- Phone etiquette
- Customer service
- Event planning
- Retail sales
- Patient interaction
- Photography
- Communication skills
- Teacher experience
- Guest relations
- Social media content
- Live streaming
- Social media campaign design
- Clinic experience
- Achieving sales targets
- Ability to follow instructions
- Social media management
- Basic math
- Interpersonal skills
- Appointment scheduling
- Computer operation
- Interior design
- Store management
- Computer skills
- Writing skills
- Administrative experience
- Babysitting
- Public speaking
- Leadership
- Social media management
- Content creation
- Client engagement
- Communication strategies
- Research analysis
- Brand promotion
- Online reputation monitoring
- Teamwork and collaboration
- Digital media
- Positive attitude
- Social media
- Sales
- Facebook, instagram, linkedin
- Problem-solving
- Photography and videography
- Social listening
- Effective organization
- Public relations
- Team building
- Critical thinking
Certification
Driver's License
Languages
- Spanish
- English
Timeline
Creative Media Intern
SJSU women's basketball
09.2024 - 12.2025
Social Media Manager and Content Creator
SJSU mens rugby
08.2024 - Current
Sales Associate
Sunglass Hut
03.2023 - 06.2025
Babysitter
Sittercity
08.2022 - 02.2025
Footwear Sales Associate
DICK'S Sporting Goods
04.2021 - 12.2021
Assistant Coach
World Cup Soccer Camps & Clinics
03.2021 - 10.2022
Sports journalism - Minor
San Jose State University
Mass Communications - Master's degree
San Jose State University
Social Sciences - Associate's degree
Foothill College
High school diploma -
Homestead High School