Summary
Skills
Work History
Education
Overview
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Brent Nicolas

Brent Nicolas

Edmonton,AB

Summary

Sales-driven Digital Marketer with hands-on experience in paid social, SEO, email marketing, and conversion-focused web design. Brings practical experience supporting pipeline growth through cold outreach, CRM management, and professional, relationship-focused customer service.

Skills

  • Lead generation & email marketing
  • Content & campaign management
  • Relationship building & cold calling
  • Testing & optimization
  • Google Analytics & SEO
  • HTML & Java programming
  • Sales pipeline development
  • Google Workspace & CRM proficiency

Work History

Sales Representative

Western Auto Group
Edmonton, Alberta
09.2025 - 12.2025
  • Built customer pipeline through cold calling, networking, and referrals
  • Executed self-directed advertising and copywriting to generate leads
  • Delivered product demonstrations focused on customer value
  • Drove revenue through upselling and cross-selling
  • Managed leads and follow-ups using CRM tools

Digital Marketing Specialist

Self Employed
02.2015 - 12.2025
  • Increased organic traffic by ranking 5 target keywords in Google search results
  • Improved customer retention by 35% through targeted email campaigns (22% open rate, 6% CTR)
  • Planned and executed email campaigns using Mailchimp and Klaviyo
  • Analyzed website performance using Google Analytics to identify optimization opportunities
  • Designed conversion-focused web pages and digital assets

Marketing and Brand Manager

Audrey's Kitchen & Wyatt's Lounge
01.2021 - 01.2022
  • Increased brand visibility through digital marketing and social media strategy
  • Optimized posting schedules, increasing reach by 40% and engagement by 25%
  • Implemented SEO improvements, boosting organic traffic by 70%
  • Managed social platforms with consistent brand voice and messaging

Education

Google Digital Marketing & E-commerce Professional

Coursera
Online
03-2026

High School Diploma -

Leduc Composite High School
Leduc, AB
06-2012

Overview

11
11
years of professional experience

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