BRANT KING
Lethbridge,Alberta
Summary
Manufacturer representative with 5 years of experience in the field, with a total of 10 years of experience with growers in Southern Alberta. Eager to continue advancing this market where my experience in developing business relationships and market expertise can contribute to maximizing customer value and exceed internal business goals.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Grower Representative
Syngenta Canada
04.2023 - Current
- Implemented business/activity plans with 50+ top tier Southern Alberta growers
- Maintained top 5% of F2F customer sales volume in Canada
- Executed a successful F2F grower account strategy, exceeding annual target by 12% and 26% above district performance
- Developed product specific communication plans that connect customer needs to offer benefits, leading to an 80% new product commitment rate
- Continued focus on outbound sales initiatives to improve brand awareness and customer relationship, resulting in $500,000 of incremental revenue with first-year customers
- Introduced initiatives, connecting our research authorization program and individual experience to create excitement and confidence in new products
- Conceptualized a customer segmentation process to connect opportunity with effective time-management.
Territory Sales Representative
Syngenta Canada
07.2019 - 03.2023
- Developed territory plan with 17 retail partners in conjunction with grower representatives, which maintained retail performance expectations 6% above district
- Prioritized 25 high value F2F grower accounts, exceeding target by an annual average of 13%
- Emphasized a customer centric approach around product service and support that created sales growth with +75% of customers that submitted product service enquiries
- Focused on fostering meaningful retail/grower relationships through customer activities and consistent touchpoint opportunities to build personal and company repour.
Custom Applicator & Operations Support
Crop Production Services, Coaldale
05.2014 - 06.2019
- Gained a 1000+ hours of custom application experience, servicing customers out of multiple SAB Nutrien locations.
Education
Bachelor of Science - Agribusiness
University of Saskatchewan
Saskatoon, Saskatchewan2019
Skills
- CRM (salesforce)
- Communication and Presentations
- Strategic Influencing
- Data Analysis
- Benefit Focused Positioning
- Self-management
- Crop Production
Certification
- Harvey Reimer - AgroPlus Lethbridge - 403.360.9191
Timeline
Grower Representative
Syngenta Canada
04.2023 - Current
Territory Sales Representative
Syngenta Canada
07.2019 - 03.2023
Custom Applicator & Operations Support
Crop Production Services, Coaldale
05.2014 - 06.2019
Bachelor of Science - Agribusiness
University of Saskatchewan