Barbara Matlen

Strategic leader with 15+ years of Olympic and major event experience in accommodations, ticketing, contract negotiations, and large-scale logistics. As EVP of Cartan Global, managed accommodations and hospitality for multiple Olympic Games (Sochi 2014, Rio 2016, PyeongChang 2018, Tokyo 2020) and FIFA events, working closely with NOCs, federations, media, and commercial partners. Currently leading West Coast accommodations for FIFA World Cup 2026, overseeing 75,000+ rooms across multiple host cities. Deeply connected in the Los Angeles market, with extensive hotel relationships from FIFA Club World Cup 2025 and World Cup 2026 contracting. Fluent in English, Spanish, Portuguese, and Italian, with a proven track record of delivering world-class lodging solutions for global sporting events.

• Olympic Experience – 15+ years managing Olympic accommodations, ticketing, and stakeholder relations for over 50 National Olympic Committees.
• Deep Knowledge of Olympic Accommodations – Expertise in athlete housing, delegations, and workforce logistics.
• High-Level Stakeholder Management – Negotiated with hospitality leaders, NOCs, and Olympic organizing committees.
• Large-Scale Accommodations Planning – Managed 50,000+ room nights for Olympic, FIFA, and global sporting events.
• Commitment to LA28’s Values – Passionate about co-creation, inclusion, and innovative solutions for event accommodations.
• Deep Expertise in the Los Angeles Market – Since 2021, I have been contracting accommodations for FIFA World Cup 2026 and FIFA Club World Cup 2025, engaging with nearly every hotel property in Los Angeles and Orange County. My strong relationships with hotel executives, sales teams, and local tourism boards provide LA28 with a unique advantage in securing premium accommodations efficiently.