Ayanfejesu Famubode
Saskatoon,SK
Summary
Experienced communications professional with over eight years of expertise in media engagement and strategic communications. A Post Graduate Diploma in Mass Communication with a specialization in Public Relations, coupled with a Bachelor of Arts degree in French. bring a unique blend of language proficiency and communication acumen to the table. Throughout my career, I have honed my skills in building and managing communities, driving engagement, and fostering a positive and inclusive environment. My experience in media and communications has equipped me with a deep understanding of how to effectively communicate with diverse audiences and maintain a strong relationship with the media. I have successfully developed and executed strategies to enhance brand visibility, manage reputation, and address issues proactively.
Overview
5
5
years of professional experience
Work History
Communications Lead
Dreamworks Integrated Systems
12.2023 - Current
- Led the development and implementation of a comprehensive communication strategy for the store, resulting in brand awareness and customer engagement
- Worked on successful product launch campaigns, generating extensive media coverage and driving increase in sales for flagship goods
- Established and nurtured relationships with key media contacts and influencers, securing placements in top-tier publications and online platforms
- Led the creation of engaging and informative content across multiple channels, including social media, newsletters, and blogs
- Developed and executed crisis communication plans effectively, mitigating negative publicity and maintaining the store's reputation during challenging situations.
Media Associate
EiE Nigeria
07.2022 - 11.2023
- Successfully led media engagement campaigns resulting in increased organizational visibility and positive coverage
- Crafted press releases, speeches, and communication materials that effectively communicated key organizational messages
- Cultivated strong relationships with internal stakeholders and media contacts, fostering collaborative partnerships and ensuring alignment with organizational goals and messaging strategies
- Monitored project timelines, deliverables, and milestones, providing updates and status reports
- Established and maintained effective relationships with journalists, and maintained a media database
- Sought opportunities to enhance the reputation of the organization
- Coordinated publicity events as required.
Comms and Research Assistant to the Chief Press Secretary
Ekiti State Government House
01.2021 - 04.2022
- Crafted press releases, speeches, and communication materials that effectively communicated key government messages
- Successfully managed the day-to-day operations of the press office, including scheduling appointments, coordinating meetings, and handling administrative tasks
- Played a key role in planning and executing events and public appearances involving the Governor
- This includes coordinating logistics, managing invitations, and ensuring that events run smoothly
- Compiled background information and data on visiting dignitaries, events, and government programs to support effective communication strategies
- Conducted in-depth analysis of media coverage to identify key trends, public perceptions, and emerging issues relevant to the state government.
OAP/Head of Programs
Lead City FM, 89.1
03.2019 - 12.2020
- Coordinated the Programs department through effective management of human and materials resources
- Hosted daily news analysis program on the station
- Hosted drive time entertainment program of the station
- Planned schedules for meetings, programs, and other station functions
- Identified financial goals and planned ways to meet them.
Education
Post Graduate Diploma - Mass Communication (Public Relations)
Elizade University
Ilara-Mokin, Ondo12.2022
Bachelor of Arts - French
Obafemi Awolowo University
Ile-Ife, Osun01.2015
Skills
- Accomplished media practitioner with hands-on experience in various media formats including traditional (radio and TV) and Digital Media
- Proficient in creating compelling content for promotional purposes
- Excellent communication skills, both written and verbal, for effective outreach and engagement
- Efficient in Social media marketing for B2B and B2C
Languages
English
Full Professional
French
Professional Working
Tel
3067164932
Timeline
Communications Lead
Dreamworks Integrated Systems
12.2023 - Current
Media Associate
EiE Nigeria
07.2022 - 11.2023
Comms and Research Assistant to the Chief Press Secretary
Ekiti State Government House
01.2021 - 04.2022
OAP/Head of Programs
Lead City FM, 89.1
03.2019 - 12.2020
Post Graduate Diploma - Mass Communication (Public Relations)
Elizade University
Bachelor of Arts - French
Obafemi Awolowo University
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