Summary
Overview
Work History
Education
Websites
Certification
Accomplishments
Volunteer And Community
Work Availability
Languages
Timeline
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Amy Hoidas

Amy Hoidas

Mississauga,Ontario

Summary

  • Versatile executive learning and talent leader with a proven record of shaping enterprise-wide capability, organizational effectiveness, and change in complex, global environments.
  • Known for building and scaling high-performing teams, translating strategy into measurable outcomes, influencing across executive stakeholders, and the ability to deliver impact amid ambiguity.
  • Brings a modern, data-informed approach to work-integrating process, technology, and AI to drive engagement, performance, and business results.

Overview

23
23
years of professional experience
1
1
Certification

Work History

Senior Director, Global Learning Services

Dayforce (Ceridian)
Toronto
05.2023 - 02.2026

Earned a promotion by driving global learning strategy, revenue enablement, and organizational quality at enterprise scale-recognized for expanding leadership scope, modernizing operations, and delivering measurable business impact through data, technology, and influence.

  • Played a key role in revenue-generating enablement initiatives, contributing to $38M in 2025 revenue plan attainment through delivery of the annual Dayforce Discover event, enterprise badging and certification strategies to accelerate and strengthen capability across Services, Customer Support, Customer Success, customers, and solution integration partners.
  • Mandate expanded to include the Global Quality function, scaling leadership to 50 individual contributors and 5 managers across multiple regions.
  • Re-engineered operating model by integrating quality analytics and resource management systems, enabling data-driven workforce planning and more effective deployment of instructional design and program management talent.
  • Led cross-functional AI initiatives to improve organizational readiness, modernize learning delivery, and enhance both employee and customer experience.

Director, Learning & Performance

Dayforce (Ceridian)
Toronto
01.2019 - 04.2023

Foundational leader brought in to architect and scale global onboarding and enablement for a rapidly expanding services organization-building teams, systems, and operating models from the ground up to support enterprise growth.

  • Recruited to design and launch the first formal onboarding and enablement strategy for the expanding Dayforce Services organization, establishing a scalable foundation for future growth.
  • Built and led a global organization from inception, growing the team from 1 to 30 across instructional design, facilitation, program management, and administrative functions to support the full employee lifecycle.
  • Developed an enterprise training and delivery model to serve internal employees, customers, and solution integration partners across a newly globalized organization.
  • Implemented systems, processes, and AI-enabled technologies to improve operational efficiency, increase delivery capacity, and modernize learning operations at scale.
  • Established strong cross-functional partnerships across Sales, Marketing, HR, Services, Customer Support, Customer Success, and Product to drive alignment, collaboration, and enterprise impact.

Senior Manager, Learning & Development

Softchoice
Toronto
03.2015 - 01.2019

Enterprise learning leader, driving sales performance and talent acceleration through the design and execution of a high-impact, data-driven onboarding and coaching strategy.

  • Led the strategy and execution of Softchoice's Sales Academy, a flagship 3-month onboarding and coaching program supporting 250+ annual hires across three sales channels, reducing time to productivity by ~50% and accelerating revenue realization.
  • Directed and developed a team of 10 Development Coaches, standardizing sales methodology, performance metrics, and coaching cadences to improve early-stage quota attainment and pipeline contribution.
  • Partnered with senior sales and HR leadership to optimize onboarding and performance interventions, contributing to improved rep retention and lower cost of ramp.
  • Built a strong internal talent pipeline by providing targeted coaching and mentorship, enabling team members to progress into leadership roles on an annual basis.

Talent Acquisition and Leadership Development Lead

Softchoice
Toronto
08.2014 - 03.2015

Purpose-built leadership role established to address critical succession and executive hiring needs, combining executive recruitment, leadership development, and data-driven talent strategy to support sales organization growth.

  • Integrated executive recruitment and leadership development to design succession strategies for sales organizations, strengthening leadership continuity while mitigating long-term risk.
  • Led end-to-end executive and senior leadership hiring, leveraging talent systems, industry networks, and agency partnerships to attract and secure high-impact leaders aligned to business priorities.
  • Drove a culture of continuous development and performance rigor by implementing Individual Development Plans (IDPs) and enterprise talent calibration (9-box), aligning leadership capabilities with strategic goals.
  • Served as a trusted advisor to senior business leaders, partnering on role-design, interview strategy, candidate assessment, and data-informed hiring decisions to improve quality of hire and accountability.

Sales Enablement Leadership Roles - Previous Experience

Softchoice
Toronto
02.2010 - 07.2013

Progressive sales enablement leader who designed, scaled, and led high-impact onboarding and coaching programs for Inside, Outside, and Territory Sales teams. Delivered accelerated ramp-up, improved rep performance, and developed replicable coaching models across the organization.

  • Manager, Organizational Development (2012-2013)
  • Led and scaled a team of Development Coaches and learning administrators, driving enterprise-wide onboarding and coaching programs that enhanced sales capability, accelerated ramp-up, and improved retention. Partnered with Sales Managers and business leaders to design, implement, and continuously refine training programs, leveraging feedback and performance insights to optimize outcomes. Recognized for exceptional impact with the President's Club.
  • Development Coach (2010-2012)
  • Sales enablement lead, focused on designing and executing high-impact onboarding and coaching programs. Proved the acceleration of performance and revenue readiness, leading to the expansion of the Development Coach function and promotion to manager. Recognized for exceptional impact with the Jone Panavas Leadership Award.

Sales Roles - Previous Experience

Softchoice
Toronto
02.2003 - 02.2010

Built a track record of consistently exceeding revenue targets, developing high-performing sales teams, and delivering exceptional client experiences across inside and outside sales functions. Recognized for top performance, leadership, and early-career acceleration.

  • Corporate Account Executive / Outside Sales Representative (2007 - 2010)
  • Delivered exceptional sales experiences for mid-market, enterprise, and public sector customers, achieving > $1.5M annual quota; recognized as Fast-Start Rookie Award winner and Presidents Club honoree.
  • Enterprise Inside Sales Manager & Team Lead (2003 - 2007)
  • Led inside sales efforts supporting strategic enterprise accounts, collaborating with Outside Sales to expand solutions and drive customer value; recognized with Presidents Club and Jone Panavas Leadership Award.

Education

Print Journalism - undefined

Humber College

High School Diploma - OSSD

St Ignatius Loyola Catholic SS

Certification

  • Gallop - Clifton Strengths Certification, 2018
  • Managing Yourself and Leading Others, Harvard University Division of Continuing Education, 2017
  • Strategic Sales Management, Harvard University Division of Continuing Education, 2017
  • Challenge Yourself Trainer Certification - The Challenger Sale, 2017
  • Other, Section.AI, enablement and evaluation methodologies (ADDIE, SAM, Kirkpatrick), lean 6Sigma, ADKAR model for change management, 2005-Present

Accomplishments

  • Brandon Hall Excellence Award, Best Customer Training Program, 2023
  • Institute of Education Services (IES) Award, Excellence in Sales Training, 2017
  • Recipient of the Softchoice Catalyst Award for Leadership and numerous Presidents Club honours.

Volunteer And Community

  • Customer Advisory Board, LearnExperts, 2025-Current
  • AAA Youth Baseball Coach, Mississauga Majors, 2021-2025
  • DEI, Women, LBGTQ+, and Parents ERG member and panelist, Dayforce (Ceridian), 2019-2026
  • Event Organizer, Youth Without Shelter, 2015-2020
  • Communications Lead, Softchoice Leading Women Committee, 2015-2017
  • Communications Lead, Softchoice Cares Board, 2008-2009

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages

English
Advanced (C1)

Timeline

Senior Director, Global Learning Services

Dayforce (Ceridian)
05.2023 - 02.2026

Director, Learning & Performance

Dayforce (Ceridian)
01.2019 - 04.2023

Senior Manager, Learning & Development

Softchoice
03.2015 - 01.2019

Talent Acquisition and Leadership Development Lead

Softchoice
08.2014 - 03.2015

Sales Enablement Leadership Roles - Previous Experience

Softchoice
02.2010 - 07.2013

Sales Roles - Previous Experience

Softchoice
02.2003 - 02.2010

Print Journalism - undefined

Humber College

High School Diploma - OSSD

St Ignatius Loyola Catholic SS
Amy Hoidas