Alejandra González
Toronto,ON
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance.
Overview
13
13
years of professional experience
Work History
Ejecutive Assistant
LinkedIn - Compass Group
07.2022 - 03.2023
- Handled confidential and sensitive information with discretion and tact.
- Managed executive calendars, scheduling meetings and appointments and coordinating to optimize time.
- Maintained confidentiality with sensitive documents, ensuring proper storage and distribution as needed.
- Coordinated events for staff members, promoting team-building activities and boosting morale within the workplace.
Sales Representative
Reckitt Benckiser Inc.
10.2014 - 04.2021
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.
- Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
Trade Marketing Regional
Nestlé
04.2010 - 07.2014
- Monitored and evaluated programs and activities to measure effectiveness and recommend improvements.
- Helped develop opportunities of seasonal programs and marketing programs to achieve retail needs and maximize sell-through.
- Devised product pricing strategies and trade marketing investments to support growth.
- Collaborated with merchandising team on creating differentiated in-store experiences through unique merchandising and collateral opportunities.
- Created and develop marketing plans, to communicate strategies to [Sells team, supervisors, merchadising]-member team.
- Measured marketing program effectiveness via regular monitoring of KPIs.
Education
Bachelor of Arts in Administration - Business Administration
Guadalajara Lamar
07.2007
Skills
- Problem Solving
- Detail Oriented
- Project Management
- Data Analysis
- Strategic Planning
Languages
English
Full Professional
Spanish
Native or Bilingual
Timeline
Ejecutive Assistant
LinkedIn - Compass Group
07.2022 - 03.2023
Sales Representative
Reckitt Benckiser Inc.
10.2014 - 04.2021
Trade Marketing Regional
Nestlé
04.2010 - 07.2014
Bachelor of Arts in Administration - Business Administration
Guadalajara Lamar