Zheyu Zhang
Major In Culture, Communication, Information & Technology | Minor In Political Science And Art History
Mississauga,Ontario
Summary
A final-year student with extensive entrepreneurial and internship experience, who is about to receive a Bachelor of Arts degree from the University of Toronto and a certificate in Digital Communication from Sheridan College. During the study and internship period, I learned a lot of professional knowledge about graphic design, web design, photography, online advertising, and digital marketing. I am passionate about the media industry and committed to making contributions in the media field with my professional knowledge.
Overview
3
3
years of professional experience
8
8
years of post-secondary education
2
2
Languages
Work History
Founder & CEO
Yuyiqingchen Culture Media Co., Ltd.
Hang Zhou, Zhejiang, China
04.2020 - Current
- Provided graphic design, web design, video editing, online advertising & marketing, and some other design service.
- Directed market expansions to propel business forward, meet changing customer needs.
- Analyzed the market environment, coordinated the company's resources, and improved the company's market ecology.
- Communicated and negotiated cooperation with other companies and government agencies to expand business scope.
Business Partner
IQIYI
Hangzhou, Zhejiang, China
07.2021 - 07.2021
- Be invited to participate in the recording of a variety show on IQIYI, one of the largest video platforms in China.
- Responsible for shooting part of the variety show's content.
- Coordinated the company's superior resources to improve the company's industry popularity.
Business Partner
Ocean Engine
Hangzhou, Zhejiang, China
06.2021 - 06.2021
- Be invited to participate in the 2021 TikTok China City Summit hosted by Ocean Engine.
- Listened to industry giants, industry leaders, local talent, etc., talk about the future of We-Media content ecology and marketing field.
- Communicated with industry partners to understand new marketing trends and stimulate new business possibilities.
Designing Principal
Siwa International Trading Co., Ltd.
Hangzhouu, Zhejiang, China
04.2020 - 07.2020
- Designed the outer packaging of some products.
- Responsible for the overall style and layout design, interfaced effect drawing and UI design and production of websites (including mobile version /APP) based on product requirements.
- Fully understood user needs, collected user feedback, analyzed user behaviors and needs, and continuously optimized and improved the company's products
Education
Bachelor of Arts - Communication, Culture, Information & Technology
University of Toronto Mississauga
Mississauga, ON 09.2019 - 04.2023
Certificate in Digital Communication - Design Studies
Sheridan College Institute of Technology And Advanced Learning
Oakville, ON 09.2019 - 04.2023
High School Diploma -
Kent School
Niagara Falls, ON 09.2018 - 05.2019
Skills
Business Development
Strategic planning
Business administration
Search Engine Optimization
Customer acquisition
Graphic Design
Web Design
Photography
Online Advertising
Digital Marketing
We Media Operation
References
- University of Toronto www.utoronto.ca
- Sheridan College www.sheridancollege.ca
- Kent School canadakent.ca
Timeline
Business Partner
IQIYI
07.2021 - 07.2021
Business Partner
Ocean Engine
06.2021 - 06.2021
Founder & CEO
Yuyiqingchen Culture Media Co., Ltd.
04.2020 - Current
Designing Principal
Siwa International Trading Co., Ltd.
04.2020 - 07.2020
Bachelor of Arts - Communication, Culture, Information & Technology
University of Toronto Mississauga
09.2019 - 04.2023
Certificate in Digital Communication - Design Studies
Sheridan College Institute of Technology And Advanced Learning
09.2019 - 04.2023
High School Diploma -
Kent School
09.2018 - 05.2019