Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Zain Alami

Calgary,AB

Summary

Marketing Manager is driven by a passion for visual aesthetics and the persuasive power of words. Specializes in creating immersive brand experiences through captivating experiences and compelling storytelling. With a keen focus on creativity and strategic thinking, I bring 6+ experience in eCommerce to transform ideas into impactful campaigns that leave a lasting impression.

Overview

4
4
years of professional experience

Work History

Associate Marketing Manager

Avex Designs
07.2022 - Current
  • Cultivated and maintained robust relationships with key industry influencers, significantly enhancing collaboration opportunities and joint initiatives.
  • Coordinated end-to-end event logistics, including strategic planning, targeted promotion, and comprehensive post-event reporting and lead nurturing, ensuring impactful results.
  • Administered yearly and quarterly marketing budgets, employing data-driven strategies to maximize ROI and streamline spending.
  • Ideated, authored, and generated high-quality content in long-form and short-form formats, enhancing brand storytelling and customer engagement.
  • Coordinated a multifaceted content calendar, ensuring the seamless execution of social media strategies, email marketing initiatives, ad campaigns, and web content to boost reach and engagement.
  • Initiated and executed a comprehensive ABM strategy, aligning sales and marketing efforts to focus on key accounts and enhance overall ROI.
  • Actively supported project teams executing tailored marketing strategies for top-tier clients such as Hugo Boss, NAKED Cashmere, and Calvin Klein.

Senior Social Media Manager

Revton
06.2020 - 07.2022
  • Oversaw the localization of social media content and campaigns across multiple international brands like Beauty Bay, Agent Provocateur, Marchesa, and Fragrance.net, ensuring cultural relevance and resonance with diverse global audiences.
  • Conducted market research to identify trends and insights, informing content creation and strategy adjustments.
  • Executed paid social media advertising campaigns, optimizing ad performance to achieve the highest possible ROI.
  • Handled client communication and provided detailed reporting and monthly optimization strategies.
  • Managed end-to-end influencer campaigns, from strategy development and influencer selection to campaign execution and performance analysis.

Education

BBA - Marketing

Hult International Business School
San Francisco, CA
05.2019

Skills

  • Partner Marketing
  • Multi-channel marketing
  • Lead Generation Campaigns
  • Budgeting and Allocation
  • CRM Management
  • Copywriting
  • B2C & B2B Marketing
  • Campaign Management
  • Brand-building strategies
  • Paid Advertising

Languages

English
Native or Bilingual
Arabic
Native or Bilingual
French
Limited Working

Timeline

Associate Marketing Manager

Avex Designs
07.2022 - Current

Senior Social Media Manager

Revton
06.2020 - 07.2022

BBA - Marketing

Hult International Business School

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Zain Alami