Zachary Barreto
San Diego,CA
Summary
Happiest at the intersection of creativity, strategy, and execution! I welcome high-risk high-reward environments that demand adaptability and require precision sculpting of malleable ideas into brilliant solutions. My goal: to create progress, to establish positivity, and celebrate work that matters for the brand, for the team, and for myself.
Overview
4
4
years of professional experience
Work History
Partner Marketing Manager
Freedom Forever
02.2023 - Current
- Managed all marketing, video & communication projects across all partner and internal platforms.
- Developed close relations with all partner clients to effectively understand and support overall business objectives.
- Helped track campaign performance metrics and compiled reports for stakeholder review.
- Created a strong e-commerce presence for our partner network brand (20k+ audience), boasting an average 100% YoY growth rate.
- Supported internal, external, and crisis communications to combat against any publicly negative sentiment.
- Assisted in managing event logistics, promotional activities, and industry engagement.
Sales & Marketing Specialist
L.A. Libations
06.2021 - 12.2021
- Closed and managed B2B deals, leading the full sales cycle from prospecting to negotiation and contract execution.
- Built and sustained strong corporate client relationships, driving retention and repeat business.
- Designed and executed billboard campaigns to increase brand visibility in key markets.
- Helped optimize social media marketing initiatives to boost engagement and generate brand awareness
Education
Bachelor of Arts - History & Business Administration (Marketing)
University of California, Riverside
Riverside, CA06-2021
Skills
- Project Management
- Team Leadership
- Email Marketing Strategy
- Data & Analytics
- Video Production
- E-Commerce Strategy
- Public Reputation Management
- Microsoft Suite
- Adobe Suite
- Wordpress
Languages
English
Spanish
Timeline
Partner Marketing Manager
Freedom Forever
02.2023 - Current
Sales & Marketing Specialist
L.A. Libations
06.2021 - 12.2021
Bachelor of Arts - History & Business Administration (Marketing)
University of California, Riverside
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