Zach Zanola
Lincoln
Summary
Market Manager with 10+ years of progressive sales and distribution experience driving territory growth and retail execution. Leverages analytical problem-solving, market analysis, and relationship building to expand on- and off-premise placements, optimize route efficiency, and execute impactful brand activations. Detail-oriented organizer and self-driven achiever who trains and mentors teams, implements targeted account plans, and seeks opportunities to scale market penetration and sales velocity.
Market sales professional prepared to drive results and foster team collaboration. Proven ability to develop and implement sales strategies that align with business goals. Known for adaptability and strong focus on achieving results, with skills in market analysis and client relationship management.
Overview
11
11
years of professional experience
Work History
Market Manager
Western Spirits Beverage Company
Sacramento, CA
11.2025 - Current
- Developed distributor training programs that increased on- and off-premise placements with measurable results.
- Executed targeted account plans to expand cold box and display presence across priority retail partners.
- Managed CRM call planning to improve route efficiency and maintain accurate point-of-sale materials.
- Conducted in-store tastings and seminars that drove measurable sales velocity and boosted brand awareness.
District Manager
Republic National Distribution Company (RNDC)
Sacramento, CA
08.2023 - 09.2025
- Led district sales teams to exceed targets through targeted client engagement and territory strategies.
- Implemented tailored sales programs that produced measurable growth in underperforming territories.
- Developed and delivered training initiatives that improved team performance and consistent target attainment.
- Coordinated brand activations and events to expand market presence and increase brand sales.
Sales Representative/Merchandiser
Republic National Distribution Company (RNDC)
Sacramento, CA
04.2022 - 08.2023
- Managed territory sales execution and reporting to consistently meet or exceed targets while improving account coverage.
- Trained and mentored new hires and reps to raise sales skills and accelerate onboarding outcomes.
- Built and maintained account relationships that secured repeat orders and measurable revenue growth.
- Optimized in-store merchandising and product placement to increase shelf visibility and drive category expansion.
Food Server
Timbers Restaurant
Roseville, CA
01.2016 - 01.2022
- Managed full-service dining shifts ensuring smooth seating, order flow, and timely table turns.
- Cultivated repeat patron relationships leading to a 75% increase in customer loyalty and revenue.
- Trained new servers on service standards and POS operations to improve team performance.
- Resolved guest complaints quickly during peak hours to maintain a calm dining atmosphere and retain customers.
Education
Bachelors of Arts - Communications
California State University-Sacramento
01-2019
Associate of Arts - Communications
Sierra College
01-2017
Skills
- Analytical problem solver
- Detail oriented organizer
- Self-driven achiever
- Event coordination
- Market analysis
- Relationship building
- New product launch
- Client relations
- Sales operations
- CRM management
- Promotional planning
- Strategic planning
Accomplishments
- Managed the Best of the West award winning sales team at RNDC.
- Ranked #1 in Northern CA for 2023.
- Supervised team of 8 staff members to #1 in Northern CA.
- Created a successful merchandising business model that was implemented company-wide.
- Earned "Manager of the Month" award in December, 2024.
- Led merchandising and inventory management at 200 retail stores.
Timeline
Market Manager
Western Spirits Beverage Company
11.2025 - Current
District Manager
Republic National Distribution Company (RNDC)
08.2023 - 09.2025
Sales Representative/Merchandiser
Republic National Distribution Company (RNDC)
04.2022 - 08.2023
Food Server
Timbers Restaurant
01.2016 - 01.2022
Associate of Arts - Communications
Sierra College
Bachelors of Arts - Communications
California State University-Sacramento