Yunuen San Vicente
Calgary,AB
Summary
Committed and outcome-oriented Marketing Coordinator with five years of experience in overseeing site integrations, acquisitions, and conversions. Expertise lies in formulating and implementing marketing integration strategies, managing program launches, and supervising on-site activations. Possesses a Bachelor's degree in Business Management with a Marketing minor, offering robust project management, event planning, and stakeholder relationship abilities.
Overview
13
13
years of professional experience
Work History
Marketing & Media Communications Coordinator
Consulting Resource Group Internatinal Inc.
02.2020 - Current
- Collaborated with the marketing team to develop and implement strategies, increasing campaign effectiveness by 20%.
- Developed and managed content for social media, blogs, newsletters, and websites, resulting in a 30% increase in audience engagement.
- Enhanced customer satisfaction by responding promptly to inquiries and addressing concerns, improving customer retention.
- Planned and executed marketing events, including webinars, leading to 25% increase in participant attendance.
- Assisted in the execution of email marketing campaigns, boosting open rates
- Communicated with customers, ensuring a 98% satisfaction rate.
- Managed website updates and development.
- Set up email marketing systems, improving efficiency by 45%.
Marketing Coordinator
ERP COLLEGE
09.2019 - 12.2019
- Planned and executed internal and external marketing events.
- Created engaging brochures and flyers to use for promotional materials and distribution.
- Developed comprehensive go-to-market plans, outlining target audiences, messaging strategies, tactics, timelines, and budgets.
- Supported sales team efforts by creating persuasive sales collateral that communicated product benefits.
Marketing Assistant
EFFORTLESS MARKETING
03.2019 - 08.2019
- Supported the marketing team in daily administrative tasks.
- Assisted in creating website designs and content.
- Helped develop ad designs and marketing campaigns.
- Assisted in creating content for social media platforms and organizing cross-platform content strategies.
- Helped produce and edit content for the blog and newsletter.
Executive Assistant
CONSCIENCE LABS
05.2016 - 01.2017
- Responsible for translating essential documents related to the business relationship between the company and the governments of Ecuador and Mexico.
- Assisted the Marketing department in presenting the company at the Petroleum Show Calgary 2016.
- Managed executive calendars, scheduling meetings and appointments and coordinating travel arrangements to optimize time.
- Handled confidential and sensitive information with discretion and tact.
- Managed office inventory, tracking supplies and placing orders to ensure smooth daily operations.
- Screened calls and emails and responded accordingly to support executive correspondence.
Meetings and Events Coordinator
BCD Travel
02.2011 - 07.2015
- Facilitated clear communication between clients, team members, and stakeholders, improving event planning efficiency by 25%.
- Streamlined event operations by developing efficient logistical processes for setup and breakdown, reducing setup time by 30%.
- Collaborated with clients to identify their needs and ensure satisfaction, achieving a 98% client satisfaction rate.
- Conducted market research, gathered information, and negotiated contracts, securing agreements with a 20% cost savings.
- Organized facilities and oversaw all event details, including decor, catering, entertainment, transportation, location, invitee list, special guests, equipment, and promotional materials.
- Proactively addressed issues and troubleshot emerging problems on the event day, leading to a decrease in event-related complaints.
Education
Bachelor of Management - Marketin Minor
University of Lethbridge
Calgary, AB09.2018
Diploma - Hospitality Management
SAIT - Southern Alberta Institute of Technology
Calgary, Canada06.2010
Skills
- Event planning/execution
- Marketing integration
- Project management
- Stakeholder relationship building
- Excellent communication skills
- Strong analytical skills
- Problem-solving skills
- Strong organizational skills
- Competency with Microsoft Office programs
Languages
Spanish
Native or Bilingual
Timeline
Marketing & Media Communications Coordinator
Consulting Resource Group Internatinal Inc.
02.2020 - Current
Marketing Coordinator
ERP COLLEGE
09.2019 - 12.2019
Marketing Assistant
EFFORTLESS MARKETING
03.2019 - 08.2019
Executive Assistant
CONSCIENCE LABS
05.2016 - 01.2017
Meetings and Events Coordinator
BCD Travel
02.2011 - 07.2015
Bachelor of Management - Marketin Minor
University of Lethbridge
Diploma - Hospitality Management
SAIT - Southern Alberta Institute of Technology
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