Yuki Wang
Summary
Dynamic marketing professional with a proven track record at U Vision Group, excelling in customer acquisition and CRM management. Adept at enhancing brand awareness through innovative strategies and impactful visual solutions, consistently exceeding sales targets while fostering team collaboration and driving business growth. Passionate about delivering exceptional customer experiences.
Overview
6
6
years of professional experience
Work History
Business Development Coordinator
U Vision Group
09.2023 - 09.2024
- Collaborated with cross-functional teams in clinic environment to develop innovative strategies for business growth and patients care.
- Coordinated brand appearances including create visual assets for use in social media posts, email campaign, website, printing materials (posters, brochures, banners etc.) and promotional materials to maximize company exposure and generate leads.
- Managed a portfolio of existing patients, consistently exceeding sales targets and maintaining high levels of patients satisfaction.
- Identified new business opportunities and partnership by researching market trends and competitor analysis.
Digital Marketing Specialist
UTOvacation
02.2022 - 07.2023
- Implemented new strategies to improve click-through rates and conversion.
- Enhanced online customer experience by optimizing website design and functionality, which led to increased customer satisfaction.
- Facilitated collaboration between internal and external teams, including agencies and oversea vendors, to ensure cohesive messaging and product positioning.
- Negotiated with vendors and service providers for cost-effective solutions and ensuring on-tour quality, improving marketing efficiency and customer satisfaction.
Product Marketing Specialist
Konveni Go Mart Inc.
10.2019 - 04.2022
- Successfully launched a retail business in both online platform and physical store in Downtown Toronto. Conducting market research, sourcing products and brand design.
- Generated significant cost savings by negotiating better terms with suppliers for point-of-sale materials and merchandise items.
- Improved customer satisfaction with targeted training programs for retail staff on product features.
- Helped develop opportunities of seasonal products and promotional programs to achieve retail needs and maximize sell-through.
- Balanced profit, volume and share objectives to deliver long-term growth.
Marketing Coordinator
Progenics Cord Blood Cryobank
08.2018 - 05.2021
- Answered general marketing department inquiries by email, phone, and mail.
- Developed visually engaging marketing materials to support service launches.
- Composed daily posts for social media and helped build corporate presence on Facebook and Instagram.
- Coordinated public relations activities and marketing events securing positive press coverage for company initiatives.
Education
Bachelor of Arts - Communication, Culture, Information & Technology
University of Toronto Mississauga
Mississauga, ON04-2018
Certificate - Digital Communications And Media
Sheridan College
Oakville, ON04-2018
Skills
- CRM management
- Social media marketing
- Customer acquisition
- Public relations
- Graphic & Visual Solutions
- Customer relationship management
- Project management
- Brand awareness
- B2C experience
- Critical thinking
- Organizational skills
- Team collaboration
Languages
English
Full Professional
Chinese (Mandarin)
Native or Bilingual
Timeline
Business Development Coordinator
U Vision Group
09.2023 - 09.2024
Digital Marketing Specialist
UTOvacation
02.2022 - 07.2023
Product Marketing Specialist
Konveni Go Mart Inc.
10.2019 - 04.2022
Marketing Coordinator
Progenics Cord Blood Cryobank
08.2018 - 05.2021
Bachelor of Arts - Communication, Culture, Information & Technology
University of Toronto Mississauga
Certificate - Digital Communications And Media
Sheridan College
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