Media Assistant
Queen's University International Centre (QUIC)
- Executed a dynamic social media strategy for QUIC, creating 20+ engaging Instagram and Facebook posts to promote key events such as QUIC Orientation, Income Tax Workshops, and Guide to IRCC Applications, each attracting 30+ attendees
- Collaborated with QUIC's World Link program to promote various cultural events, creating 30+ stories and posts for 10+ events such as Spanish Night, Cooking at QUIC, and the Culture Show, each attracting 60+ participants
- Designed and implemented a comprehensive marketing program for QUIC's "Intercultural Awareness Certificate," encompassing bi-weekly newsletter and social media marketing strategies, resulting in 30+ enrollments in the program
- Handled photography and video editing for 8 events, enhancing engagement and interaction through dynamic visual content and event recaps via Instagram stories