Summary
Overview
Work History
Education
Skills
Certification
Timeline
CLAIRE YOON

CLAIRE YOON

Toronto,ON

Summary

Analytics professional with a Master's in Management Analytics, proficient in data analysis, research, and product management.

Excels in converting complex data into strategic insights and fostering cross-functional collaborations for optimal outcomes.

Overview

7
7
years of professional experience
1
1
year of post-secondary education
2
2
Certifications

Work History

Senior Analyst

Growth Insights & Analytics, Loblaw Digital
Toronto, ON
09.2021 - Current
  • Transformed SFMC raw data and enabled advanced analytics by developing one centralized email, 4 push, and SMS customer journey data products in Google BigQuery
  • Optimized digital messaging campaigns through structured experimentation, shared post-campaign analysis results, and automated reporting with Looker dashboards
  • Fostered professional growth of co-op students and junior analysts through mentorship and support

Strategic Insights Analyst

Bell Media
Toronto, ON
11.2018 - 09.2021
  • Led Throwback, Movies, and English Entertainment Specialty channels and performed data analysis using Adobe Analytics/mParticle to deliver valuable insights for decision-making
  • Conducted comprehensive segmentation study, categorized viewers based on motivation and media consumption, and delivered tailored recommendations to marketing stakeholders

Project Assistant

Canadian Institute of Theoretical Astrophysics, CITA
Toronto, ON
03.2017 - 11.2018
  • Managed grant applications for variety of funding opportunities and acquired 1.9 million dollars in support from public sector and Ontario Research Foundation
  • Provided monthly budget and project millstone report for next 3-5 years to key stakeholders

Research Assistant

Goldstein Clear the Smoke Lab, University of Toronto
Toronto, ON
09.2016 - 05.2017
  • Analyzed positive correlation between marijuana consumption and period of emerging adulthood
  • Transcribed over 100 interviews and coded data through Nvivo

Education

Master of Management in Analytics -

Ivey Business School, Western Ontario University, London, ON
09.2021 - 09.2022

Honours Bachelor of Science - Cognitive Science, Human Biology, Psychology

University of Toronto, Trinity College, Toronto, ON
09.2011 - 2016.04

Skills

    GCP

undefined

Certification

Data Science Certificate - University of Toronto

Timeline

Ivey Business School, Western Ontario University - Master of Management in Analytics,
09.2021 - 09.2022
Senior Analyst - Growth Insights & Analytics, Loblaw Digital
09.2021 - Current
Strategic Insights Analyst - Bell Media
11.2018 - 09.2021
Project Assistant - Canadian Institute of Theoretical Astrophysics, CITA
03.2017 - 11.2018
Research Assistant - Goldstein Clear the Smoke Lab, University of Toronto
09.2016 - 05.2017
University of Toronto, Trinity College - Honours Bachelor of Science, Cognitive Science, Human Biology, Psychology
09.2011 - 2016.04
CLAIRE YOON