ELAINE DENG
Burnaby,BC
Summary
Seeking a role to develop my skills in social media operations and customer relations while contributing to company success. Experienced in managing digital platforms to boost brand exposure, expand customer bases, and deliver outstanding service. Proficient in independent planning, executing compelling content, and building lasting client relationships, grounded in marketing and communication expertise.
Overview
4
4
years of professional experience
Work History
Marketing Coordinator
iShow Delish, a subsidiary of LIUYISHOU Hotpot
10.2022 - 03.2024
- Managed Xiaohongshu, Instagram, and Facebook accounts with expertise in planning and executing compelling content.
- Established relationships with vertical KOLs, collaborated with influencers on Xiaohongshu, and evaluated brand product promotions to maximize exposure
- Achieved consistently high engagement rates, ranking in the top 1% for food content views. Implemented daily product promotions, gaining 2100+ followers and attracting 500+ customers to WeChat groups.
- Managed 5 WeChat groups with over 2000 customers, providing exceptional service and guiding seamless transactions.
- Led creative product promotion campaigns, designing impactful posters that boosted followers and engagement.
- Published campaigns across platforms to increase product and brand visibility.
- Updated product information on the iShow Delish website using WordPress and Fantuan Delivery.
- Coordinate weekly product delivery with customers and distributors to optimize operational efficiency.
Medical Office Assistant
Kingsway Medical
03.2024 - Current
- Proficient in English, Mandarin, and Cantonese for appointment scheduling and customer service
- Successfully managed customer appointments, prepared detailed reports, handled invoicing, managed correspondence, and maintained meticulous medical records
- Supported clinic operations with administrative tasks and maintained accurate medical records.
- Provided compassionate support to patients during check-in and check-out process, addressing concerns and answering questions as needed.
User Operations Intern
SF Express
06.2021 - 09.2021
- Developed the SF community structure and led community activities, utilizing new app features to strengthen relationships with colleagues and customers.
- Spearheaded 5+ marketing campaigns on WeChat and the SF Express App, resulting in a 20% increase in customer engagement.
- Managed over 1000 customer accounts and acquired 500 new members, achieving a 30% user base expansion.
- Enhanced customer trust and loyalty through prompt responses to inquiries and conducting survey questionnaires.
- Analyzed service data to implement improvements, enhancing customer service quality.
- Responsible for creating and photographing product content, and innovatively promoting it on social platforms to increase product visibility.
Marketing Assistant & Product Advisor
Vorwerk
08.2020 - 02.2021
- Used Xiaohongshu and WeChat for product promotion through video posts, ensuring content editing aligned with branding goals.
- Managed 2 WeChat groups with over 400 customers, updating product information and enhancing communication by addressing user queries.
- Implemented SOPs for social media platforms, resulting in a 20% increase in product visibility and brand exposure.
Education
Bachelor of Arts - Communication
Simon Fraser University
Burnaby, BC06.2022
Skills
- Languages: Native in Mandarin, Fluent in Cantonese and English
- Computer Skills: MS Office, HTML, FileZilla FTP, Inkscape, Adobe Photoshop, Adobe Illustrator, Python
- Proficient in creating video and written content based on internet trends and platform mechanisms
Languages
Native in Mandarin and Cantonese
Native or Bilingual
Fluent in English
Full Professional
Hobbies and Interests
Social Media Enthusiast (Deep users of mainstream social media platforms, knowledgeable of the ecology, operation, review, typesetting of various social media platforms, familiar with the platform operation mechanism)
Timeline
Medical Office Assistant
Kingsway Medical
03.2024 - Current
Marketing Coordinator
iShow Delish, a subsidiary of LIUYISHOU Hotpot
10.2022 - 03.2024
User Operations Intern
SF Express
06.2021 - 09.2021
Marketing Assistant & Product Advisor
Vorwerk
08.2020 - 02.2021
Bachelor of Arts - Communication
Simon Fraser University
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