Yifei Zac Zhou
Hamilton
Summary
Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence.
Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.
Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Public Relations
ID8 Lab
09.2023 - Current
- Drove brand visibility, and cultivated positive public perception by creating promoting content, receiving attention across various channels by an increase of 10% per month
- Demonstrated exceptional written and visual designing abilities in drafting press releases, posters, and engaging social media content, increasing audience participation and engagement by 60%
- Recognized people's engagement triggers, analyzing and contributing to overall organizational success through effective PR strategies
Marketing Executive
Mac CSSA (Chinese Students and Scholars Association)
09.2023 - Current
- Secured sponsorships with multiple companies, ensuring 100% sponsorship coverage for all CSSA events, strengthening financial support and increasing brand visibility
- Negotiated with sponsors on intricate details including brand promotional materials, fostering mutually beneficial partnerships that facilitated expansion for both parties
- Conducted market research to identify emerging trends benefiting the CSSA, resulting in enhanced brand reputation and increased media visibility
Marketing & Business Development Associate
Winner Cabinets
05.2024 - 08.2024
- Monitored and analyzed key performance metrics across digital marketing efforts, adjusting strategies to improve conversion rates by 20% and ensuring continuous campaign optimization
- Enhanced customer experience by collaborating with the production team to ensure timely deliveries and clear communication, reducing complaints by 30%
- Established strategic partnerships with 2 local interior designers and contractors, generating ongoing referrals and expanding the customer base
- Developed and executed a content marketing strategy, growing social media engagement by 30% and improving brand awareness in a competitive market
Supply Procurement and Coordinator
Gaoxing Industrial Technology CO., LTD.
05.2023 - 08.2023
- Reduced procurement costs by 20% by strategically sourcing and negotiating with 15+ suppliers, ensuring cost-effective deals without compromising product quality
- Acted as the primary liaison for clients, communicating product demands, specifications, and delivery timelines, resulting in a 25% increase in customer satisfaction scores
- Conducted quality checks and inspections on each product shipment, minimizing defects by 15% and ensuring compliance with customer specifications and industry standards
- Orchestrated cross-functional collaboration between logistics and international trade regulation teams, aligning procurement strategies with customer demands and driving operational excellence
Tutor
Alps Education
07.2022 - 08.2022
- Taught 8 to 10 children aged 5 to 9 with a focus on Econ and Physical Education, resulting in high satisfaction feedback
- Designed 3 lessons a day in advance to cater to the educational requirements of student groups, leading to an effective impact on learning
- Incorporated different teaching techniques to accommodate various learning styles for diverse learning modalities
- Assessed students' assignments to identify knowledge gaps, track their progress, and establish communication with parents, contributing to enhancing the quality of learning experiences
Volunteer
Latincouver
06.2022 - 08.2022
- Organized and helped to set up the venue; guided thousands and thousands of visitors with inquiries; for building up a vibrant, joyful and entertaining carnival for tourists
- Managed inventory and sales of food items, utilizing active listening skills to clearly convey information during the coordination, to ensure hundreds of supplies and meet sales targets in a timely order
Executive board member
Richmond Arts Coalition
05.2021 - 08.2022
- Engaged and hosted various events in the community; planned out the performances to provide opportunities for local artists to showcase the arts
- Served communities with skillful leadership of operations while actively participating in the development of community culture, creating an exemplary organization amongst the art world
- Collaborated with leaders from various departments of organizations to devise and implement effective culture development strategies for culture improvements
- Demonstrated a commitment to treating individuals from diverse backgrounds with respect and dignity, in order to further the relations within the society
Public Relations
Steveston London Secondary School
09.2020 - 06.2022
- Promoted and publicized student-made stories, articles, poems, and literature arts in the school range through Instagram, Facebook and physical posters, enhancing public awareness within the student groups by 55%
- Organized the club as a leading affiliation within the school by creating impactful posts and establishing a platform for students' written works online
- Organized the team in carrying out administrative tasks such as managing customer service for students and arranging events
Tutor-Mentor for Senior
Connections Community Services Society
09.2019 - 06.2020
- Taught elders aged 60 and above with advanced technology instructions, repeating and writing down the steps to help them apply tech skills to their projects when they operated
- Conversed with 2 elders at a time and patiently conveyed information during explanations to develop amusing and relaxing learning experiences
- Rendered high-quality volunteer services by coordinating the specifics of the volunteer workday with personnel and organizations through emails and phone conversations regularly, fostering connectivity within the elder community
Education
Bachelor of Commerce - Finance, Economics
Mcmaster University
Hamilton, ON04.2026
Skills
- Investment performance analysis
- Customer service
- Effective multitasking
- Microsoft Excel proficiency
- Team collaboration
Hobbies and Interests
- Capital market speculation, Rank #1 in high school stock trading competition, including derivatives: Options, Forex, Futures, CFDs, 06/01/21, Present
- Sports, Cycling, boxing, working out
- Travel, Bike travelling within the city, 06/01/22
- Owning Online E-commerce Shop, Selling birth-controlling products over Vancouver and Toronto, 01/01/24, Present
Professional Development
- Tutor-Mentor for Senior, Connections Community Services Society, Richmond, British Columbia, 09/01/19, 06/30/20, Taught elders with advanced technology instructions., Conversed with elders to develop amusing and relaxing learning experiences., Coordinated the specifics of the volunteer workday.
- Volunteer, Latincouver, Vancouver, British Columbia, 06/01/22, 08/31/22, Organized and helped to set up the venue., Managed inventory and sales of food items.
Languages
English
Full Professional
Chinese (Mandarin)
Native or Bilingual
Certification
- Chartered Financial Analyst (CFA) - CFA Institute.
Level 1 08-2025
Timeline
Marketing & Business Development Associate
Winner Cabinets
05.2024 - 08.2024
Public Relations
ID8 Lab
09.2023 - Current
Marketing Executive
Mac CSSA (Chinese Students and Scholars Association)
09.2023 - Current
Supply Procurement and Coordinator
Gaoxing Industrial Technology CO., LTD.
05.2023 - 08.2023
Tutor
Alps Education
07.2022 - 08.2022
Volunteer
Latincouver
06.2022 - 08.2022
Executive board member
Richmond Arts Coalition
05.2021 - 08.2022
Public Relations
Steveston London Secondary School
09.2020 - 06.2022
Tutor-Mentor for Senior
Connections Community Services Society
09.2019 - 06.2020
Bachelor of Commerce - Finance, Economics
Mcmaster University
Similar Profiles
Wenting GaoWenting Gao
Marketing Manager at ID8 Ventures for Innovation and EntrepreneurshipMarketing Manager at ID8 Ventures for Innovation and Entrepreneurship
Christian RamirezChristian Ramirez
Sleep Technician at Dream Lab Sleep LabSleep Technician at Dream Lab Sleep Lab
Dar'tavous DorseyDar'tavous Dorsey
Director of Partnerships & Community Engagement at University of Chicago, Crime Lab and Education LabDirector of Partnerships & Community Engagement at University of Chicago, Crime Lab and Education Lab