Summary
Overview
Work History
Education
Skills
References
Accomplishments
Timeline
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Yara Metwally

Area Sales Manager
Los Angeles

Summary

Versatile and results-oriented leader with a multidisciplinary background in interior design, construction, real estate, business development, and team leadership. A graduate of Interior Design from Pharos University in Alexandria (PUA), with a proven ability to launch and scale businesses, lead high-performing teams, and consistently exceed growth targets. Demonstrated success in managing full-cycle design and construction projects, selling over 768M EGP (~15M USD) in real estate, and driving a 178% YoY sales increase at Cold Stone Creamery through innovative business development strategies, strategic partnerships, event activations, and new revenue channels. Known for strong leadership, customer-centric thinking, and operational excellence across diverse industries.

Overview

8
8
years of professional experience
19
19
years of post-secondary education
3
3
Languages

Work History

Area Sales Manager

Cold Stone Creamery
05.2023 - Current
  • Rapidly promoted from Team Leader → Store Manager → Area Manager within 9 months.
  • Achieved 178% YoY sales growth across multiple stores by leading business development efforts.
  • Launched new sales channels, including event-based selling, pop-up kiosks, and seasonal promotions.
  • Forged B2B partnerships with universities, companies, co-working hubs, and event planners.
  • Developed and implemented a corporate catering program, adding a new revenue stream.
  • Led participation in festivals, expos, and community events, expanding brand exposure.
  • Initiated and closed co-branded partnerships for cross-promotional campaigns.
  • Conducted detailed market and foot traffic analysis to inform location-specific strategies.
  • Built and mentored high-performing teams, improving customer experience and team morale.
  • Introduced new KPI systems to track performance and drive accountability.
  • Oversaw hiring, onboarding, and training across new and existing branches.
  • Reported strategic insights to executive leadership, driving continuous improvement.
  • Created a culture of ownership and excellence across the regional team.

Real Estate Broker

SODIC
02.2021 - 01.2023
  • Sold over 768M EGP (~15M USD) in residential and commercial real estate.
  • Advised clients on investment potential and supported full-cycle transactions.
  • Built strong client relationships with local and international investors.
  • Conducted property tours, managed negotiations, and closed high-value deals.
  • Worked cross-functionally with legal, marketing, and finance teams.
  • Exceeded quarterly sales targets and earned recognition for performance.
  • Maintained a detailed client database and provided personalized after-sales service.

Co-Founder & Interior Designer

Lamsa Design
04.2019 - 06.2020
  • Co-founded a design and contracting studio specializing in residential and commercial interiors.
  • Managed design and construction execution, including site supervision and contractor coordination.
  • Created technical drawings, 3D visuals, and full design proposals for clients.
  • Sent detailed proposals and quotations for design and execution packages.
  • Oversaw procurement, materials sourcing, and budget control.
  • Customized furniture and décor elements based on client requirements.
  • Maintained strong vendor and supplier partnerships for quality delivery.
  • Led client communications, revisions, and final approvals.
  • Managed marketing and lead generation through social media and digital channels.
  • Delivered multiple turnkey projects with strong client satisfaction and repeat business.

Sales Representative – Membership Consultant

Gold’s Gym
08.2017 - 11.2018
  • Sold gym memberships and fitness services, tailoring plans to individual goals.
  • Consistently exceeded monthly sales targets and KPIs.
  • Built rapport with local athletes, driving word-of-mouth referrals.
  • Facilitated onboarding and coordinated with trainers to ensure smooth customer handoff.
  • Delivered strong client satisfaction, supporting long-term retention.

Education

Bachelor of Arts - Interior Design

Pharos University in Alexandria (PUA)
Alexandria
04.2001 - 01.2020

Skills

  • Leadership & Team Building

  • Business Development & Sales Growth

  • Interior Design & Construction Coordination

  • Real Estate Sales & Investment Advisory

  • Event Marketing & B2B Partnerships

References

Available upon request.

Accomplishments

  • 178% sales increase at Cold Stone in under 1 year through new business channels and partnerships.
  • Closed 768M EGP (~15M USD) in property sales at SODIC.
  • Founded and led a successful design studio managing full project cycles.
  • Promoted to management roles rapidly due to leadership performance and initiative.

Timeline

Area Sales Manager

Cold Stone Creamery
05.2023 - Current

Real Estate Broker

SODIC
02.2021 - 01.2023

Co-Founder & Interior Designer

Lamsa Design
04.2019 - 06.2020

Sales Representative – Membership Consultant

Gold’s Gym
08.2017 - 11.2018

Bachelor of Arts - Interior Design

Pharos University in Alexandria (PUA)
04.2001 - 01.2020
Yara MetwallyArea Sales Manager