Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Yao Wang 王尧

North York,ON

Summary

I am seeking marketing positions in the media and advertising industry.

My coursework in marketing psychology has provided me with theoretical insights into consumer behavior, sparking my interest and capability in pursuing marketing-related roles. My experience in online broadcasting and teaching has made me well-versed in the operation of digital media, enabling me to offer cutting-edge marketing ideas that keep pace with the times for businesses.

Overview

2
2
years of professional experience

Work History

Human Resources Administrator

Supernova LTD.
12.2023 - 05.2024

Including contacting live-streaming artists through social media, matching and inputting data into databases, and conducting interviews via phone and in person. Administrative tasks involve rating, supervising, collecting, and organizing live-streaming content, as well as overall coordination.

  • Employed innovative strategies to explore supplementary resource avenues, fostering partnerships between external manpower agencies and Supernova, thereby attracting over 30 new talents.
  • Worked effectively in fast-paced environments. Contacted and screened over 1300 artists within a month, and efficiently organized 10+ video interviews on a daily basis.
  • Excellent communication skills, both verbal and written. Contacted over 2000 social media artists, and 50 potential vendors, and successfully negotiated to reduce the company's commission expenses by 25%.
  • Involved in establishing a new worksite and relocating headcount in Dallas.

Live-streaming Presenter Coach

Realway ltd.
01.2022 - 08.2022
  • Developing strategies for livestream content creation, including product selection, presentation style, and engagement tactics to attract and retain viewers. Experienced in coaching over ten live-stream presenters.
  • Collaborating with brands or companies to showcase and promote their products during livestreams. Managed a video platform account with over ten thousand followers, achieving a monthly 12% increase in product livestream sales during coaching tenure.
  • Planning and organizing special events or promotions to boost viewership and increase sales. Coached presenters achieved outstanding results with a single-day sales record of £400,000 on Black Friday in 2022.

Education

Master of Management Innovation and Entrepreneurship -

Queen’s University
01.2024

Bachelor of Arts - Psychology

University of Western Ontario
01.2023

Skills

  • Microsoft Word, Excel, PowerPoint;
  • Audio and video post-production editing software: Adobe Premiere, GoldWave;
  • Data collection, organization, and analysis: Google Analytics;
  • Psychological analysis, consultation;
  • Proficient in various live streaming software and equipment: OBS, live streaming equipment setup and debugging;
  • Fluent in Chinese and English, with basic communication skills in Japanese and Cantonese
  • New Hire Orientation: Coaching
  • New Employee Training

Languages

English
Full Professional
Chinese (Mandarin)
Native or Bilingual
Chinese (Cantonese)
Professional Working
Japanese
Limited Working

Timeline

Human Resources Administrator

Supernova LTD.
12.2023 - 05.2024

Live-streaming Presenter Coach

Realway ltd.
01.2022 - 08.2022

Master of Management Innovation and Entrepreneurship -

Queen’s University

Bachelor of Arts - Psychology

University of Western Ontario
Yao Wang 王尧