Summary
Overview
Work History
Education
Skills
LANGUAGES
Timeline
Generic

Yamina Laaouad

Edmonton

Summary

Professional retail management leader with proven record of accomplishment in leading store operations and driving sales growth. Strong focus on team collaboration and achieving results, ensuring reliability and adaptability to changing needs. Expertise in inventory management, customer service, and staff training, coupled with excellent problem-solving and communication skills. Enthusiastic about creating positive shopping experiences and optimizing store performances. My multilingualism, quick thinking/learning, high energy, and calm demeanor are all assets not to be overlooked.

Overview

11
11
years of professional experience

Work History

Seasonal Host

Louis Vuitton - LVMH
11.2025 - Current

• Responsible for client experiences from pre-arrival to post-appointment, including but not limited to scheduling and preparing for client appointments and requests.

• Greet incoming and departing clients with a genuine smile and eye contact.

• Provide accurate directions in leading the client in the area of interest.

• Address clients' queries and concern according to the brand standards.

• Communicate the clients’ needs to the relevant department.

• Notify the team about the arrival of regular clients / appointments.

• Maintain a neat, organized “front-of-house” environment.

Customer Experience Leader

Indigo Books & Music
10.2025 - Current

• Responsible for the opening and closing of the store, the daily store operations, customer experience, maintaining visual standards and achieving or exceeding sales plans.

• Ensure the team is well informed about the products that Indigo carries, promotions and programs.

• Participate in talent calibration and contribute to talent management and acquisition activities to support Indigo’s goal to build strong teams and attract and develop the best talent.

• Analyze customer feedback data to identify trends and areas for improvement, driving continuous process enhancements.

• Cultivate an environment of trust where the opinions, voices, and well-being of employees are valued, enabling people to bring their best selves to work.

Stock Associate

Oak & Fort
11.2024 - 12.2025
  • Serve as a brand ambassador by staying informed on new arrivals, product knowledge, and representing the brand through personal style.
  • Utilize stock management expertise to communicate sales trends and maintain optimal stock levels on the sales floor.
  • Support stock room organization, including set-up and inventory counts, ensuring efficient product flow.
  • Maintain the store’s appearance by following corporate guidelines for merchandise presentation and cleanliness.
  • Assist with receiving and shipping merchandise, ensuring accuracy and timeliness.
  • Adhere to loss prevention protocols to safeguard store assets and minimize theft risks.

Store Manager

Foot Locker
03.2021 - 12.2025
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
  • Increased expected sales by $633,740 in the year 2023, that achievement took us from an approximate $2.5M store to $3.1M.
  • Fostered a positive work environment by cultivating strong relationships between team members through team-building activities and consistent recognition of individual achievements.
  • Mentored new hires during their onboarding process, ensuring they were well-equipped to excel in their roles from day one.

Boutique Associate

Aritzia
11.2022 - 06.2024
  • Built lasting relationships with clientele through attentive follow-ups after purchase experiences, fostering loyalty among customers.
  • Demonstrated adaptability handling various responsibilities simultaneously prioritizing tasks based on urgency delivering quality results under pressure.
  • Worked closely with management to implement effective merchandising strategies that maximized sales opportunities within the store space optimally utilized.
  • Enhanced customer satisfaction by providing personalized styling advice and outfit recommendations.
  • Effectively processed and packaged OMNI orders in a timely manner.
  • Assisted with in-store markdowns and inventory.

Key Holder

SJP by Sarah Jessica Parker
01.2020 - 03.2023
  • Achieving and exceeding monthly sales records.
  • Maintaining weekly visual merchandise updates.
  • Building lasting customer relationships, updating them on new arrivals as well as promotions.
  • Trained and supervised new employees to apply best practices in customer service and store operations.
  • Handling store opening and closing procedures.
  • Swept and mopped the floor, wiped windows, and fixtures after closing to maintain an organized and tidy store.
  • SJP focuses on high-end luxury shoes and accessories for women, all hand made in Italy. It also offered competitive and commission-based incentives to ensure sale goals were met and exceeded. As a sales associate as well as a key holder, my duties were:

Seasonal Sales Associate

Holt Renfrew
10.2019 - 01.2020
  • Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
  • Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
  • Built relationships with customers to encourage repeat business.
  • Managed returns, exchanges and refunds in accordance with store policy.
  • Monitored sales trends to adjust sales strategies and meet changing customer demands.
  • Used in-store system to locate inventory and place special orders for customers.
  • Recommended complementary purchases to customers, increasing revenue.

IT Tech Support Analyst/Administrator

Wipro
09.2018 - 09.2019
  • Troubleshooting Card lock trucking sites and gas pumps.
  • Managed service follow-up communications, confirming satisfactory resolution of customers' service requests via email and phone.
  • Answered customer support inquiries via specialized ticket tracking platforms.
  • Developed strong relationships with vendors, resulting in better collaboration during troubleshooting efforts.
  • Responded to customer inquiries and resolved complaints to establish trust and increase satisfaction.
  • Diagnosed and troubleshot hardware, software and network issues.
  • Installed and configured operating systems and applications.
  • Tested new software and hardware prior to deployment.

Guest Experience Host

Northlands
08.2014 - 12.2018
  • Enhanced guest satisfaction by providing personalized and attentive service.
  • Resolved guest concerns promptly, leading to increased positive feedback.
  • Demonstrated tactfulness when dealing with difficult situations or customers, effectively resolving conflicts while preserving guest relationships.
  • Overall, I aided guests with directions, scanned their tickets upon entry, ushered patrons to their seats and worked coat check.
  • This position varied from working during concerts, various sports games, K-Days, etc.

Education

Bachelor of Arts - Modern Languages & Cultural Studies

University of Alberta
Edmonton, AB
04.2026

Bachelor of Arts - English Literature & Creative Writing

MacEwan University
Edmonton, AB
04.2021

Skills

  • Customer Service
  • Customer Relations & loyalty
  • Inventory Management
  • Business Acumen
  • Recruitment and hiring
  • Multilingual
  • Problem-Solving
  • Multitasking and Organization
  • Shift Scheduling
  • Team Leadership & coaching
  • Goals and performance
  • Detail-oriented

LANGUAGES

French - Native or Bilingual
Arabic - Native or Bilingual
Spanish - Professional Working
Chinese (Mandarin) - Limited Working

Timeline

Seasonal Host

Louis Vuitton - LVMH
11.2025 - Current

Customer Experience Leader

Indigo Books & Music
10.2025 - Current

Stock Associate

Oak & Fort
11.2024 - 12.2025

Boutique Associate

Aritzia
11.2022 - 06.2024

Store Manager

Foot Locker
03.2021 - 12.2025

Key Holder

SJP by Sarah Jessica Parker
01.2020 - 03.2023

Seasonal Sales Associate

Holt Renfrew
10.2019 - 01.2020

IT Tech Support Analyst/Administrator

Wipro
09.2018 - 09.2019

Guest Experience Host

Northlands
08.2014 - 12.2018

Bachelor of Arts - English Literature & Creative Writing

MacEwan University

Bachelor of Arts - Modern Languages & Cultural Studies

University of Alberta
Yamina Laaouad