Wyatt Ferrell
Healdsburg
Summary
Results-driven Retail Sales Lead known for productivity and efficient task completion. Skilled in customer service, inventory management, and sales strategy development. Excels at communication, leadership, and problem-solving to enhance team performance and achieve sales targets.
Overview
15
15
years of professional experience
Work History
Golf Retail Sales Lead/Key Holder
Dick’s Sporting Goods
Santa Rosa
12.2022 - Current
- As the in-store golf expert, I am responsible for delivering service to customers as well as providing direction to teammates.
- Plan, organize and control 30 days out.
- Establish floor sets, signage, price changes inventory presentation.
- Fit customers with appropriate golf clubs and other equipment.
- Servicing golf clubs.
- Educate and inform customers on all aspects of golf and equipment.
- Excellent customer service with several positive reviews.
- Constantly learning about the new technology and benefits created in the golf equipment industry.
- Responsible for opening/closing operations
ProShop, Grounds and Maintenance, Bartender
Buckingham Golf and County Club
Kelseyville
06.2010 - 12.2022
- Assisting in all aspects of golf operations including golf shop and tournament management.
- Responsible for operating POS system, cashing in golfers and attending to ProShop sales.
- Arranging starting groups for daily and tournament play.
- First point of contact for customers and club members, answering phones, booking appointments, determining and meeting customer needs.
- Bartender/server.
- Cleaning and maintaining all areas of the ProShop.
- Handling basic maintenance practices.
- Setting up course and pin placement.
- Monitoring turf stress and managing watering and playing conditions.
Education
AA - Communication Studies
Mendocino Community College
Lakeport12.2022
Sonoma State University
Rohnert Park06.2013
Skills
- Customer service
- Point of sale operations
- Inventory management
- Visual merchandising
- Equipment fitting
- Sales reporting
- Team leadership
- Product knowledge
- Staff training
- Time management
References
- Johnathan James, Dick’s Sporting Goods Manager, 707-228-1223
- Mark Wotherspoon, Buckingham Golf and CC Owner/Pro, 707-279-4863
Timeline
Golf Retail Sales Lead/Key Holder
Dick’s Sporting Goods
12.2022 - Current
ProShop, Grounds and Maintenance, Bartender
Buckingham Golf and County Club
06.2010 - 12.2022
AA - Communication Studies
Mendocino Community College
Sonoma State University