William McDaniel
Folsom
Summary
Merchandising professional with a proven track record in optimizing product displays and inventory management to drive sales. Strong focus on team collaboration, adaptability to changing needs, and achieving results. Skilled in visual merchandising, market analysis, and customer engagement. Known for reliability and a results-driven approach.
Overview
13
13
years of professional experience
Work History
ASM Account Sales Manager
RedBull
Sacramento, CA
01.2025 - Current
- Developed and maintained relationships with clients to drive sales growth.
- Executed promotional campaigns to enhance brand visibility and market penetration.
- Analyzed market trends to identify opportunities for new business development.
- Collaborated with cross-functional teams to deliver tailored solutions for clients.
- Writing orders, working off the side of the truck, pulling orders, and stocking the shelves.
- Build displays
ASMR Account Sales Manager Relief
Reyes CocaCola
Sacramento, CA
09.2023 - 12.2024
- Developed strategic sales plans to enhance market penetration and customer engagement.
- Cultivated strong relationships with key accounts, ensuring consistent communication and service excellence.
- Analyzed sales data to identify trends, improve forecasting accuracy, and optimize inventory levels.
- Collaborated with marketing teams to execute promotional campaigns that align with customer needs and preferences.
- Merchandising all accounts
- Build displays
PSR Pepsi Sales Representive
Pepsi Cola
Sacramento, CA
11.2019 - 08.2023
- Self-motivated, with a strong sense of personal responsibility.
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
- Merchandise all accounts
- Assist drivers in unloading trucks
- Build displays
Lead Merchandiser
PepsiCo
Sacramento, CA
12.2012 - 11.2019
- Led cross-functional teams to optimize product assortment and inventory management.
- Analyzed market trends and consumer insights to inform product placement and promotional activities.
- Trained and mentored junior merchandisers on best practices in visual merchandising and inventory control.
- Evaluated performance metrics to identify areas for improvement in merchandising effectiveness.
- Established strong relationships with retailers to ensure alignment on merchandising goals and objectives.
- Managed budgets for merchandise display projects, ensuring cost-effective solutions without sacrificing quality or impact.
- Reduced out-of-stock incidents through diligent monitoring of inventory levels and timely reordering of products.
- Led a team of merchandisers, providing training and guidance for optimal performance.
- Implemented planogram updates in compliance with company guidelines, ensuring accurate representation of current product offerings within the retail space.
Education
High School Diploma -
Independence Continuation High School
Diamond Springs, CASkills
- Positive and upbeat
- Goals and performance
- Top-tier work ethic
- 24 years of pallet jack experience
- Forklift certified multiple times(not currently)
- 24 years of stocking experience
- Can read planograms
- Building displays
- Works well in both group settings and individual settings
- Motivated
Timeline
ASM Account Sales Manager
RedBull
01.2025 - Current
ASMR Account Sales Manager Relief
Reyes CocaCola
09.2023 - 12.2024
PSR Pepsi Sales Representive
Pepsi Cola
11.2019 - 08.2023
Lead Merchandiser
PepsiCo
12.2012 - 11.2019
High School Diploma -
Independence Continuation High School