Experienced marketer specializing in Communication, Growth, and Customer Experience. With over 10+ years of diverse expertise in customer service, management, communication and design, I excel in planning, executing projects, and formulating creative solutions for business growth, increasing productivity and customer satisfaction while driving revenue and sales. Consistently elevating brands across industries and channels through an analytical approach.
Hi, I’m
Westa Jenke
Vancouver,BC
Summary
Overview
8
years of professional experience
Work History
Hydreight Technologies Inc.
Sales & Marketing Manager
09.2022 - 12.2023
Job overview
- Managed sales promotions and marketing strategies on diverse digital marketing channels
- Plan, manage and execute targeted B2B and B2C marketing campaigns in diverse digital channels targeting over 10.000 customers/month
- Leading team of technical marketing contractors and sales team to achieve sales objectives
- Instructed sales staff on cross-selling and up-selling techniques resulting in increased net sales revenue by 15% in sales.
- Close collaboration with product managers to ensure satisfying CX and deliver marketing content for new updates
- Expertise in executing Paid Social Ads, Social Media Marketing, Email Marketing Campaign and Product Marketing
Parks Lawyer, Barrister And Solicitor
Manager, Operations and Legal Administration
08.2020 - 11.2022
Job overview
- Seasoned Manager in Operations and Legal Administration
- Cross-trained existing employees to maximize team agility and performance
- Fluent in legal terms, conflict resolution, and Civil Law litigation support
- Proficient in communication, legal knowledge, computer skills, and office equipment operation
- Manages substantial case load, overseeing all aspects of litigation cycle
- Drafts various legal documents, including motions, brief inserts, discovery documents, correspondence, and legal documents
Branding, Corporate Design & Communication
Freelance Branding Strategist
01.2017 - 06.2022
Job overview
- Experienced Graphic and Branding Strategist creating impactful visual identities
- Conducted market research and competitor analysis to inform search marketing strategies.
- Adept at developing cohesive brand assets and managing multiple projects efficiently
- Collaborate closely with Business Owners to create brand image and marketing strategies on online platforms
Homeburgers
Assistant Manager
02.2016 - 08.2018
Job overview
- Experienced leader in shift-based supervision, emphasizing recruitment, training, and mentorship
- Played a pivotal role in successful franchise initiatives, contributing to rebranding and social media management
- Proficient in multitasking, managing scheduling, financial transactions, vendor interactions, and health inspections
- Focus on enhancing staff development and delivering excellent customer service
Education
FH Aachen - University of Applied ScienceAachen, Germany
Bachelor of Science from Communication And Multimedia Design
08.2018
University Overview
Zuyd University of Applied ScienceMaastricht, Netherlands
Bachelor of Science from International Business
06.2016
University Overview
Skills
- Analytical thinking & Strategic Planning
- Brand-Building Strategies
- Marketing Automation
- Lead Generation
- Conversion Rate Optimization
- SEO, Content & Email Marketing, Social Media Management, PPC
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Wordpress)
- Hubspot CRM, Google Analytics, MS Office
Languages
German
Native or Bilingual
English
Native or Bilingual
Russian
Professional Working
French
Limited Working
Dutch
Limited Working
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Sales & Marketing Manager
Hydreight Technologies Inc.
09.2022 - 12.2023
Manager, Operations and Legal Administration
Parks Lawyer, Barrister And Solicitor
08.2020 - 11.2022
Freelance Branding Strategist
Branding, Corporate Design & Communication
01.2017 - 06.2022
Assistant Manager
Homeburgers
02.2016 - 08.2018
FH Aachen - University of Applied Science
Bachelor of Science from Communication And Multimedia Design
Zuyd University of Applied Science
Bachelor of Science from International Business