Wenyi Sun
West Covina
Summary
Goal-driven Marketing Specialist establishes clear standards and enforces protocols for consistent, high-quality results. Knowledgeable about developing a wide range of creative marketing collateral. Professional with experience in recruitment, onboarding, and employee engagement.
Overview
9
9
years of professional experience
Work History
HR Executive - HRBP
GOFO Epxress
Los Angeles
01.2025 - Current
- Cross-Functional Collaboration
- Recruitment and Hiring: Screening over 200 resumes, coordinating interviews, and facilitating the hiring of 20 roles per quarter to meet the production demands.
- Onboarding: Streamlined new hire orientation.
- Attendance evaluations and department administration work.
- Employee Engagement: Team-building events.
Marketing Specialist
Cacuq USA Inc
Los Angeles
11.2022 - 06.2024
- Create and manage marketing materials, including brochures, flyers, website content, social media posts, and email campaigns.
- Work with a third-party service provider to complete the creation of marketing materials when there is a need.
- Carrying out a marketing campaign.
- Monitor and report on the effectiveness of marketing campaigns, and adjust strategies accordingly.
- Review the company’s website and social media platforms' content, and actively seek new topics and content to be posted and updated.
- Design a marketing effort to drive up the company’s market awareness and promote the company’s brand and products.
- Organize and participate in trade shows, exhibitions, and other events to promote the company and its products.
- Collaborate with the sales team to create and implement effective lead generation programs and promotions.
- Work with external vendors and partners to create and execute marketing initiatives.
Intern in Human Resource Department
Jaguar Land Rover (China) Investment Co., Ltd.
Shanghai
07.2018 - 10.2018
- Intern recruiting and management.
- Coordinated and scheduled meetings.
- Facilitated communication between different departments within the organization.
- Administration related work.
Intern in the Online Marketing Department Regional Promotion Center
Tencent Computer System Co., Ltd.
Shanghai
07.2016 - 08.2016
- Managed project's overall progress and timeline.
- Facilitated integration of both internal and external resources.
Education
MSC - International Marketing and Business Development
Skema Business School
07.2023
Bachelor’s Degree - Chinese Language & Literature
Shanghai Normal University
06.2019
Skills
- MS Excel, Word, PowerPoint, Outlook
- Campaign management
- Team building
- Project management
- Multi-tasking
- Problem-solving
Languages
- CET-6
- IELTS 6.5
Personal Information
- Date of Birth: 10/10/96
- Gender: Female
Rewards And Honors
Shanghai Normal University Scholarship for Excellence in Social Practice
Language Proficiency
English
Full Professional
Chinese (Mandarin)
Native/ Bilingual
Timeline
HR Executive - HRBP
GOFO Epxress
01.2025 - Current
Marketing Specialist
Cacuq USA Inc
11.2022 - 06.2024
Intern in Human Resource Department
Jaguar Land Rover (China) Investment Co., Ltd.
07.2018 - 10.2018
Intern in the Online Marketing Department Regional Promotion Center
Tencent Computer System Co., Ltd.
07.2016 - 08.2016
MSC - International Marketing and Business Development
Skema Business School
Bachelor’s Degree - Chinese Language & Literature
Shanghai Normal University
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